Traffy Fondue: a smart city citizen engagement
Frontiers in Sustainable Cities,
Journal Year:
2025,
Volume and Issue:
7
Published: April 2, 2025
As
urban
areas
seek
innovative
solutions
to
enhance
quality
of
life,
integrating
citizen
participation
in
smart
city
projects
has
become
increasingly
important.
Traditionally
viewed
as
top-down
initiatives,
these
can
substantially
benefit
from
incorporating
feedback
and
active
involvement
addressing
challenges
effectively.
This
research
addresses
how
the
success
projects.
Specifically,
it
explores
case
Traffy
Fondue
Bangkok,
a
digital
platform
designed
facilitate
engagement
officially
reporting
resolving
issues.
The
study
employed
mixed-methods
approach,
including
analyzing
data
collected
semi-structured
stakeholder
interviews.
interviews
provided
insights
into
stakeholders'
perceptions
factors,
while
analysis
focused
on
identifying
common
platform's
effectiveness
them.
results
indicate
that
participation,
facilitated
through
platform,
significantly
contributes
enabled
comprehensive
collection
issues,
allowing
for
effective
problem-solving
enhanced
operations.
Stakeholders
highlighted
importance
mechanisms
role
achieving
successful
outcomes.
demonstrated
an
84%
satisfaction
rate
generating
annual
cost
savings
US$2.14
million
public
sector.
highlights
improves
resolution
fostering
community
trust
governance.
Language: Английский
Harnessing Marketing Intelligence and AI to Understand Consumer Behavior in the Education Sector in Smart Cities
Advances in computational intelligence and robotics book series,
Journal Year:
2025,
Volume and Issue:
unknown, P. 25 - 48
Published: Feb. 27, 2025
New-age
marketing
intelligence
and
AI
are
shaping
the
way
education
sector
harnesses
consumer
understanding
in
smart
cities
where
digital
infrastructure
technology
integration
is
at
its
boom.
AI-driven
systems
like
predictive
analytics
machine
learning
algorithms
allow
institutions
to
analyze
large
datasets,
uncover
correlations,
predict
trends.
For
example,
this
data
could
help
identify
essential
segments
such
as
students,
parents,
educators,
allowing
them
target
with
tailored
strategies.
These
kinds
of
city
using
IoT
devices
real-time
deliver
adaptive
according
various
urban
demands.
can
empower
decision-making
process
greater
accuracy
relevance
campaigns.
Challenges
ethical
use,
privacy
concerns,
equitable
access
will
have
be
addressed.
Leveraging
marketing/sales
include
more
audiences,
drive
creativity
innovation
into
generation
that
complement
sustainability
developments
cities.
Language: Английский