Cultural heritage experiences in the metaverse: analyzing perceived value and behavioral intentions DOI
Fabiana Sepe, Simone Luongo, Leonardo Di Gioia

et al.

European Journal of Innovation Management, Journal Year: 2024, Volume and Issue: unknown

Published: Dec. 30, 2024

Purpose This study aims to investigate the impact of digital technologies on enhancing visitor engagement and behavioral intentions in cultural heritage settings within metaverse. Design/methodology/approach The work proposes an extended version theory planned behavior (TPB) factors influencing individuals’ intention engage metaverse experiences sites. To this aim, research employs a quantitative approach, utilizing questionnaire collect data from participants. We selected 280 valid responses tourists. Then, structural equation model (SEM) was developed analyze relationships between TPB novel constructs, namely utilitarian value, hedonic value social endogenous latent variable intention. Findings results emphasize that participate sites relies multifaceted process. All are supported, except influence perceived control experiences. Originality/value originality lies its exploration hedonic, values visitors’ context museums.

Language: Английский

A Study of the Key Factors Influencing Young Users’ Continued Use of the Digital Twin-Enhanced Metaverse Museum DOI Open Access
R. Wu,

Lin Gao,

Hyemin Lee

et al.

Electronics, Journal Year: 2024, Volume and Issue: 13(12), P. 2303 - 2303

Published: June 12, 2024

This research investigates the key factors influencing young users’ continuous use of digital twin-enhanced metaverse museums. Attracting users to museum for a more extended period consistently contributes increasing frequency visits and content usage promoting its sustainable development innovation. However, there is lack on museums, which makes theoretical basis in-depth design user motivation museums insufficient. study constructed model covering four dimensions—hedonic, utilitarian, social, technological—based communication’s uses gratification theory (UGT). It was validated in Metaverse Digital Twin Museum (MDTM). Using Spatial.io’s IES Goya as experimental platform, team conducted Partial Least Squares Structural Equation Modeling (PLS-SEM) using SmartPLS 4.0 software through experiments surveys with 307 participants aged 18 30. Quantitative analyses revealed that MDTM’s hedonic (hope), utilitarian (information self-presentation), social (social interaction presence), technological (immersion) significantly influenced continued intention. The findings reveal these six can be focus future enhance experience. fills gap applying UGT field provides managers references prolong intention use, points out need further attention practice.

Language: Английский

Citations

5
Exploring the impact of hedonic and utilitarian drivers of gamified learning in metaversity: A multi-group analysis DOI

H. Li,

Younghwan Pan

Education and Information Technologies, Journal Year: 2025, Volume and Issue: unknown

Published: Jan. 8, 2025

Language: Английский

Citations

0
Gamification in Virtual Reality Museums: Effects on Hedonic and Eudaimonic Experiences in Cultural Heritage Learning DOI Creative Commons
Sumalee Sangamuang,

Natchaya Wongwan,

Kannikar Intawong

et al.

Informatics, Journal Year: 2025, Volume and Issue: 12(1), P. 27 - 27

Published: March 3, 2025

Virtual museums powered by virtual reality (VR) technology serve as innovative platforms for cultural preservation and education, combining accessibility with immersive user experiences. While gamification has been widely explored in educational entertainment contexts, its impact on experiences heritage remains underexplored. Prior research focused primarily engagement enjoyment gamified environments but not sufficiently distinguished between hedonic (pleasure-driven) eudaimonic (meaning-driven) or their learning outcomes. This study aims to address this gap comparing non-gamified museum designs evaluate effects experiences, knowledge acquisition, behavioral engagement. Using a quasi-experimental approach 70 participants, the findings indicate that significantly enhances including enjoyment, engagement, satisfaction, while fostering prolonged interaction deeper exploration. However, outcomes such personal growth reflection did exhibit statistically significant differences. These results underscore potential of VR balance value, offering insights into user-centered design strategies systems bridge technology, culture,

Language: Английский

Citations

0
Distributed and trustworthy Digital Twin platform based on blockchain and Web3 technologies DOI Creative Commons
Seyed Mojtaba Hosseini Bamakan, Saeed Banaeian Far

Cyber Security and Applications, Journal Year: 2024, Volume and Issue: 3, P. 100064 - 100064

Published: July 6, 2024

The fourth industrial revolution has significantly increased the adoption of Digital Twins (DTs) across various sectors, including intelligent manufacturing, automation, logistics, and medical analysis. Despite substantial progress in deploying DT projects, numerous challenges remain, such as managing distributed data flows, protecting commercial confidentiality, securing intellectual property, ensuring privacy security. This research introduces a novel approach to addressing these by leveraging blockchain Web3 technologies, non-fungible tokens (NFTs) Distributed Autonomous Organizations (DAOs). study aims develop distributed, tamper-proof cooperation platform that facilitates traceable trustworthy sharing while preserving property rights enabling decentralized governance. enhances idea invention ownership, promotes collective decision-making through consensus protocols, explores innovative solutions like blockchain-based federated learning efficient project fundraising tools. Relying on security models analysis tools, this addresses several important methods/tools/models (e.g., random oracle model, BAN logic, AVISPA tool, TAMARIN prover) are known practical methods. They can strongly prove every claimed feature projects. proposed set stage for future academic advancements, supported comprehensive SWOT (Strongness - Weakness Opportunity Threat) analysis, outline potential directions.

Language: Английский

Citations

3
Investigating User Experience of VR Art Exhibitions: The Impact of Immersion, Satisfaction, and Expectation Confirmation DOI Creative Commons

Cheng Lin,

Junping Xu, Younghwan Pan

et al.

Informatics, Journal Year: 2024, Volume and Issue: 11(2), P. 30 - 30

Published: May 16, 2024

As an innovative form in the digital age, VR art exhibitions have attracted increasing attention. This study aims to explore key factors that influence visitors’ continuance intention using expectation confirmation model and experience economy theory ways enhance visitor immersion virtual environments. We conducted a quantitative of 235 professionals enthusiasts, partial least squares structural equation modeling (PLS-SEM), examine complex relationship between (CON), Perceived Usefulness (PU), Aesthetic Experiences (AE), Escapist (EE), Satisfaction (SAT), Continuance Intention (CI). The results show plays role shaping PU, AE, EE, which turn positively affect SAT. Among these factors, AE impacts but EE no impact. A comprehensive theoretical was then constructed based on findings. research provides empirical support for designing improving exhibitions. It also sheds light application field improve user guidance sustainable development environment.

Language: Английский

Citations

2
A comprehensive analysis of presence, seamlessness, and player responses in metaverse gaming DOI
Hyeon Jo,

Jae Kwang Lee

Computers in Human Behavior, Journal Year: 2024, Volume and Issue: 159, P. 108345 - 108345

Published: June 13, 2024

Language: Английский

Citations

1
Cultural heritage experiences in the metaverse: analyzing perceived value and behavioral intentions DOI
Fabiana Sepe, Simone Luongo, Leonardo Di Gioia

et al.

European Journal of Innovation Management, Journal Year: 2024, Volume and Issue: unknown

Published: Dec. 30, 2024

Purpose This study aims to investigate the impact of digital technologies on enhancing visitor engagement and behavioral intentions in cultural heritage settings within metaverse. Design/methodology/approach The work proposes an extended version theory planned behavior (TPB) factors influencing individuals’ intention engage metaverse experiences sites. To this aim, research employs a quantitative approach, utilizing questionnaire collect data from participants. We selected 280 valid responses tourists. Then, structural equation model (SEM) was developed analyze relationships between TPB novel constructs, namely utilitarian value, hedonic value social endogenous latent variable intention. Findings results emphasize that participate sites relies multifaceted process. All are supported, except influence perceived control experiences. Originality/value originality lies its exploration hedonic, values visitors’ context museums.

Language: Английский

Citations

0