Advances in hospitality, tourism and the services industry (AHTSI) book series,
Journal Year:
2024,
Volume and Issue:
unknown, P. 29 - 54
Published: Sept. 27, 2024
Intellectual
property
presents
significant
prospects
for
the
hospitality
and
tourism
sector,
impacting
various
aspects
such
as
operations,
design,
marketing,
destination
management,
human
resources,
revenue
accounting
finance,
strategic
management
more.
IPR
holds
promise
enhancing
industry's
visitor
experience
in
a
number
of
ways,
including
by
providing
tailored
suggestions
strengthening
security
protocols.
Staff
members
may
learn
at
their
own
speed
way
that
suits
learning
preferences
when
customized
training
experiences
are
provided,
depending
on
individual
strengths
limitations.
However,
incorporation
GAI
sector
raises
ethical,
legal,
social
economic
considerations
demand
thoughtful
examination
enterprises.
This
chapter
explores
diverse
arena
applications
Tourism
Hospitality
Industry
Strengthening
Customer
Relationships
Delivering
Better
Experiences
with
futuristic
approach.
Advances in marketing, customer relationship management, and e-services book series,
Journal Year:
2024,
Volume and Issue:
unknown, P. 308 - 335
Published: July 26, 2024
The
retail
sector
is
experiencing
a
significant
transformation
through
the
integration
of
augmented
reality
(AR)
and
virtual
(VR)
technologies.
convergence
AR
VR
driving
substantial
change
in
dynamic
ever-evolving
business.
This
ushering
new
era
immersive
personalized
shopping
experiences,
fundamentally
altering
how
consumers
engage
with
products
environments.
Through
applications,
customers
can
effortlessly
use
their
smartphones
to
locate
items,
receive
real-time
promotions,
gain
additional
information
about
them.
Augmented
enables
try-on
experience,
allowing
buyers
visualize
setting.
chapter
explores
various
challenges
potential
implications
sector,
highlighting
transformations
these
technologies
bring
industry.
revolutionizing
in-store
navigation,
providing
an
engaging
user-friendly
navigational
experience.
Advances in hospitality, tourism and the services industry (AHTSI) book series,
Journal Year:
2024,
Volume and Issue:
unknown, P. 275 - 300
Published: Aug. 16, 2024
Generative
Artificial
Intelligence
presents
significant
prospects
for
the
hospitality
and
tourism
sector,
impacting
various
aspects
such
as
operations,
design,
marketing,
destination
management,
human
resources,
revenue
accounting
finance,
strategic
management
more.
AI
holds
promise
enhancing
industry's
visitor
experience
in
a
number
of
ways
including
by
providing
tailored
suggestions
strengthening
security
protocols.
Staff
members
may
learn
at
their
own
speed
way
that
suits
learning
preferences
when
customized
training
experiences
are
provided,
depending
on
individual
strengths
limitations.
The
incorporation
GAI
sector
raises
ethical,
legal,
social
economic
considerations
demand
thoughtful
examination
enterprises.
This
chapter
explores
diverse
arena
applications
Tourism
Hospitality
Industry
Strengthening
Customer
Relationships
Delivering
Better
Experiences
with
futuristic
approach.
Advances in hospitality, tourism and the services industry (AHTSI) book series,
Journal Year:
2024,
Volume and Issue:
unknown, P. 29 - 54
Published: Sept. 27, 2024
Intellectual
property
presents
significant
prospects
for
the
hospitality
and
tourism
sector,
impacting
various
aspects
such
as
operations,
design,
marketing,
destination
management,
human
resources,
revenue
accounting
finance,
strategic
management
more.
IPR
holds
promise
enhancing
industry's
visitor
experience
in
a
number
of
ways,
including
by
providing
tailored
suggestions
strengthening
security
protocols.
Staff
members
may
learn
at
their
own
speed
way
that
suits
learning
preferences
when
customized
training
experiences
are
provided,
depending
on
individual
strengths
limitations.
However,
incorporation
GAI
sector
raises
ethical,
legal,
social
economic
considerations
demand
thoughtful
examination
enterprises.
This
chapter
explores
diverse
arena
applications
Tourism
Hospitality
Industry
Strengthening
Customer
Relationships
Delivering
Better
Experiences
with
futuristic
approach.
