A INFLUÊNCIA DAS ESTRATÉGIAS DE MARKETING DIGITAL DIRECIONADAS PARA O COMPORTAMENTO DO CONSUMIDOR DOI Open Access

Geniarde Martins dos Santos,

Samara Guedes Ferreira de Brito,

Karla Gonçalves Macedo

et al.

Revista Foco, Journal Year: 2024, Volume and Issue: 17(12), P. e7370 - e7370

Published: Dec. 31, 2024

O presente tema aborda como as empresas utilizam ferramentas e técnicas digitais para moldar atitudes decisões de compra dos consumidores. Com o avanço das tecnologias aumento do uso da internet, comportamento consumidor tem se tornado cada vez mais influenciado por estratégias publicidade online, marketing conteúdo, redes sociais, e-mail marketing, otimização motores busca. Essas são projetadas atrair, engajar reter consumidores, aproveitando dados análises personalizar a experiência compra. Assim objetivo artigo é analisar influência digital direcionadas consumidor, e, isso, fez-se pesquisas bibliográfica, descritiva exploratória ordem qualitativa. A segmentação público-alvo, influenciadores criação conteúdos relevantes táticas eficazes aumentar engajamento conversão. também permite uma comunicação direta imediata com influenciando suas escolhas maneira eficiente que os métodos tradicionais. nesse contexto, afetado fatores conveniência, confiança nas marcas, recomendações percepção valor. As promovem um ciclo contínuo interação feedback, contribui relacionamento próximo entre consumidores marcas. Assim, costumam ter relevância no possibilitando abordagem personalizada eficaz empresas, principalmente após mudanças geradas pela pandemia COVID-19.

Artificial Intelligence Comic Strip (AICS) Generators: A Review of Subscription Models, Pricing, and User Satisfaction DOI Creative Commons
Mohammed Hassan, Mardiana Abdul Aziz

International Journal on Perceptive and Cognitive Computing, Journal Year: 2025, Volume and Issue: 11(1), P. 95 - 102

Published: Jan. 30, 2025

This study investigates the evolution of Artificial Intelligence Comic Strip (AICS) platforms by analyzing their pricing strategies, subscription models, and user satisfaction. Fifteen leading were systematically selected based on popularity, unique features, diverse groups, including beginners, educators, professionals. They employed feedback platform analysis to evaluate models impact accessibility retention. Key findings revealed five dominant strategies: freemium tiered subscriptions, credit-based systems, pay-per-use options, customizable services. While effectively introduce users platforms, high fees complicated credit systems often hinder User indicated dissatisfaction with unclear structures limited affordability, particularly in regions financial constraints. Adaptive incorporating engagement metrics regional economic factors identified as potential solutions enhance accessibility. Platforms combining affordability robust features achieved better satisfaction rates broader adoption. Additionally, highlighted importance transparent communication simplified interfaces address barriers for non-expert users. underscores need AICS adopt inclusive user-centric designs. By doing so, they can attract a audience, encourage creative participation, strengthen market position. These contribute understanding how balance revenue generation while fostering expression democratizing storytelling tools.

Language: Английский

Citations

0

Access and Citizenship for Those With Disabilities DOI
Alan Bruce, Lee Ann Williams

IGI Global eBooks, Journal Year: 2025, Volume and Issue: unknown, P. 31 - 78

Published: Feb. 12, 2025

This chapter explores the transformative potential of digital technologies and artificial intelligence (AI) in bridging gap between learner needs innovative inclusion for individuals with disabilities. provides a comprehensive analysis how such advancements contribute to access citizenship by examining socio-historical contexts, current practices, future implications. Neither disability nor advanced exist vacuum. Powerful historical, social, economic forces have shaped development both. In understanding inter-relationship, it is critical engage range associated issues. Over past two centuries, has been at forefront technological innovation adaptation. Digital emancipation that empower disabilities providing new opportunities learning, communication, participation. tools platforms offer unprecedented levels accessibility flexibility.

Language: Английский

Citations

0

Assistive Technology and Accessibility Tools in Enhancing Adaptive Education DOI
Tunde Toyese Oyedokun

Advances in educational technologies and instructional design book series, Journal Year: 2024, Volume and Issue: unknown, P. 125 - 162

Published: Dec. 30, 2024

The integration of assistive technology and accessibility tools is transforming education for students with disabilities. This chapter examines the development, significance, future potential these technologies within adaptive frameworks. It analyzes such as wearable technology, virtual augmented reality, artificial intelligence, universal design, highlighting their role in fostering independent learning personal growth. discussion includes successful implementation strategies case studies that demonstrate how enhances self-advocacy participation. Additionally, it addresses challenges, financial, logistical, attitudinal hinder adoption, along proposed solutions. emphasizes need inclusive policies partnerships to create a sustainable ecosystem deployment, ensuring equitable access materials all evolve.

Language: Английский

Citations

2

Managing cross-border disputes in telecommunications: A case study approach DOI Creative Commons

Adetoyese Latilo,

Ngozi Samuel Uzougbo,

Munachi Chikodili Ugwu

et al.

International Journal of Management & Entrepreneurship Research, Journal Year: 2024, Volume and Issue: 6(8), P. 2708 - 2730

Published: Aug. 21, 2024

Managing cross-border disputes in telecommunications is a complex challenge that involves navigating diverse legal frameworks, regulatory environments, and cultural contexts. This paper provides an overview of the case study approach used to explore effective strategies for managing such disputes, focusing on key insights practical solutions. The examines series studies involving sector, highlighting unique challenges intricacies resolving conflicts span multiple jurisdictions. These often arise from issues as disagreements, contractual breaches, differing interpretations international agreements. selected provide comprehensive view various types encountered approaches employed address them. One primary importance clear well-defined dispute resolution mechanism Effective mechanisms include provisions arbitration, mediation, or other alternative (ADR) methods are mutually agreed upon by parties involved. highlights how these can facilitate more efficient amicable resolutions compared traditional litigation. research also emphasizes role alignment cooperation between national bodies. Disputes be mitigated through harmonized regulations collaborative efforts among regulators issues. reveal jurisdictions with well-established cooperative frameworks better equipped handle effectively. Additionally, explores impact communication differences resolution. Successful management requires sensitivity implementation bridge gaps. includes employing local experts understanding regional practices influence outcomes. In conclusion, valuable into telecommunications. findings underscore need mechanisms, cooperation, awareness. elements essential complexities achieving sector.. Keywords: Managing, Cross-Boarder Dispute, Telecommunications, Case Study, Approach.

Language: Английский

Citations

1

Leveraging UX design and prototyping in agile development: A business analyst’s perspective DOI Creative Commons

Adams Gbolahan Adeleke,

Temitope Oluwafunmike Sanyaolu,

Christianah Pelumi Efunniyi

et al.

Engineering Science & Technology Journal, Journal Year: 2024, Volume and Issue: 5(8), P. 2670 - 2693

Published: Aug. 31, 2024

In Agile development, leveraging UX design and prototyping is crucial for delivering user-centered solutions that meet business goals user needs. This review explores the integration of within frameworks from a analyst’s perspective, highlighting how these practices enhance project outcomes ensure alignment with both expectations objectives. User Experience (UX) are essential in development creating intuitive effective interfaces. focuses on understanding needs, behaviors, pain points through research, personas, journey mapping. Prototyping involves early versions product to visualize test concepts. Integrating methodologies helps iterating designs quickly, gathering feedback, refining features based real-world use. From offer several benefits. Firstly, they facilitate clearer communication between stakeholders, designers, developers by providing tangible representations ideas requirements. reduces misunderstandings ensures all parties have shared vision outcomes. Secondly, continuous allows rapid validation assumptions, reducing risk costly changes later process. The also discusses analysts can leverage prioritize features, manage stakeholder expectations, drive decision-making. By incorporating feedback into iterative cycles, final not only meets needs but aligns delivers value. Additionally, use principles tools enhances agility process, enabling teams adapt changing requirements market conditions effectively. conclusion, integrating provides strategic advantage aligning experience For analysts, this approach products user-centered, functional, responsive evolving ultimately contributing success projects. Keywords: Design, Prototyping, Development, Business Analyst, Experience, Iterative Stakeholder Communication, Feature Prioritization, Feedback, Development Process.

Language: Английский

Citations

1

Restructuring the Landscape of Generative AI Research DOI
Salaheldin Edam

Advances in educational technologies and instructional design book series, Journal Year: 2024, Volume and Issue: unknown, P. 287 - 334

Published: Sept. 20, 2024

This Chapter delves into the impact of generative AI on academic research and publishing, discussing various architectures such as Mixture Experts (MoE), Generative Adversarial Networks (GANs), Variational Autoencoders (VAEs), Pre-trained Transformers (GPT). The explores increase AI-centered preprints, their effects peer review, ethical considerations linked to them. peer-review system's integrity is under examination, focusing challenges related AI, misuse, redefining plagiarism. chapter potential tools improve review processes stresses importance institutions creating frameworks for utilization. article concludes by evaluating advantages drawbacks in research, with goal presenting a fair viewpoint its revolutionary capabilities while upholding principles.

Language: Английский

Citations

1

The role of business analysts in driving financial inclusion through product innovation DOI Creative Commons

Temitope Oluwafunmike Sanyaolu,

Adams Gbolahan Adeleke,

Christianah Pelumi Efunniyi

et al.

Finance & Accounting Research Journal, Journal Year: 2024, Volume and Issue: 6(8), P. 1555 - 1581

Published: Aug. 31, 2024

Business analysts play a pivotal role in advancing financial inclusion by driving product innovation tailored to underserved and marginalized populations. Their involvement is crucial identifying addressing gaps services, ensuring that products solutions are designed meet diverse needs effectively. This review explores the contributions of business promoting through innovative development, emphasizing their impact on creating accessible, affordable, user-centric solutions. In context inclusion, utilize data-driven insights market research identify barriers faced communities. By analyzing customer needs, behaviors, preferences, they provide valuable input designing cater specific requirements these expertise enables development not only accessible but also affordable inclusive, such as microloans, mobile banking solutions, digital payment platforms. facilitate collaboration between various stakeholders, including institutions, technology providers, regulatory bodies, ensure align with industry standards regulations. They critical bridging gap technical teams end-users, translating complex into actionable features functionalities. work ensures new user-friendly capable unique challenges groups. Furthermore, contribute ongoing improvements continuously gathering user feedback. iterative approach allows for refinement products, remain relevant effective inclusion. leveraging advanced analytics emerging technologies, help opportunities optimizing existing enhance access participation. conclusion, essential innovation. understanding facilitating stakeholder collaboration, continuous improvement developing inclusive. bridge promote equitable services. Keywords: Analysts, Financial Inclusion, Product Innovation, Market Research, Products, Accessibility, User-Centric Solutions.

Language: Английский

Citations

0

Sustainable materials for corrosion-resistant energy harvesting: a conceptual framework for innovations in biodegradable solutions for nuclear applications DOI Creative Commons

Thompson Odion Igunma,

Adeoye Taofik Aderamo,

Olisakwe Henry Chukwuemeka

et al.

Engineering Science & Technology Journal, Journal Year: 2024, Volume and Issue: 5(10), P. 2911 - 2933

Published: Oct. 16, 2024

The demand for sustainable materials in energy harvesting technologies has led to significant advancements, particularly the development of biodegradable solutions nuclear applications. This conceptual framework explores innovations corrosion-resistant that combine sustainability with enhanced performance systems. integration into applications presents an opportunity reduce environmental impact while maintaining efficiency and safety standards harsh conditions. review focuses on dual challenge corrosion resistance biodegradability, which are critical long-term operation environments. Traditional used reactors, such as stainless steels superalloys, often struggle disposal issues. By contrast, offer potential these challenges, recent providing sufficient radiation corrosive investigates properties polymers, composites, coatings have been adapted A central theme this is application nanostructured hybrid designed withstand extreme conditions within reactors. These exhibit self-healing passivation capabilities, contributing their resistance. also discusses various strategies optimizing materials, including surface treatments, alloying, coating techniques, enhance both durability. Moreover, highlights ongoing research bio-based scalability Although challenges remain ensuring consistent over extended periods, prospects integrating biodegradable, systems promising. In conclusion, outlines revolutionizing by addressing resistance, sustainability, material lifecycle management. Continued innovation field could transform technologies, driving shift toward greener, more systems.. Keywords: Sustainable Materials, Corrosion Resistance, Energy Harvesting, Biodegradable Solutions, Nuclear Applications, Nanostructured Bio-Based Composites.

Language: Английский

Citations

0

A INFLUÊNCIA DAS ESTRATÉGIAS DE MARKETING DIGITAL DIRECIONADAS PARA O COMPORTAMENTO DO CONSUMIDOR DOI Open Access

Geniarde Martins dos Santos,

Samara Guedes Ferreira de Brito,

Karla Gonçalves Macedo

et al.

Revista Foco, Journal Year: 2024, Volume and Issue: 17(12), P. e7370 - e7370

Published: Dec. 31, 2024

O presente tema aborda como as empresas utilizam ferramentas e técnicas digitais para moldar atitudes decisões de compra dos consumidores. Com o avanço das tecnologias aumento do uso da internet, comportamento consumidor tem se tornado cada vez mais influenciado por estratégias publicidade online, marketing conteúdo, redes sociais, e-mail marketing, otimização motores busca. Essas são projetadas atrair, engajar reter consumidores, aproveitando dados análises personalizar a experiência compra. Assim objetivo artigo é analisar influência digital direcionadas consumidor, e, isso, fez-se pesquisas bibliográfica, descritiva exploratória ordem qualitativa. A segmentação público-alvo, influenciadores criação conteúdos relevantes táticas eficazes aumentar engajamento conversão. também permite uma comunicação direta imediata com influenciando suas escolhas maneira eficiente que os métodos tradicionais. nesse contexto, afetado fatores conveniência, confiança nas marcas, recomendações percepção valor. As promovem um ciclo contínuo interação feedback, contribui relacionamento próximo entre consumidores marcas. Assim, costumam ter relevância no possibilitando abordagem personalizada eficaz empresas, principalmente após mudanças geradas pela pandemia COVID-19.

Citations

0