Hedonic Motive, Utilitarian Motive, Shopping Intention Dan Impulsive Buying Pada E-Commerce Shopee
Dinda Amalia,
No information about this author
Abdul Haeba Ramli,
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Ayu Larasati
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et al.
Jurnal Bisnisman Riset Bisnis dan Manajemen,
Journal Year:
2024,
Volume and Issue:
6(1), P. 132 - 147
Published: May 29, 2024
:
This
research
is
a
quantitative
study
to
determine
the
direct
and
indirect
influence
between
hedonic
motive
utilitarian
on
impulsive
buying
through
shopping
intention
among
Shopee
e-commerce
consumer.
The
benefit
of
this
prove
existence
relationship
all
variable.
Data
collection
was
carried
out
survey
with
questionnaire
in
form
Google
form.
population
consumers
who
live
DKI
Jakarta
province,
users
frequently
made
transactions
more
than
once
last
year,
aged
18
years
over.
To
test
validity
reliability
using
Structural
Equation
Model
(SEM)
SmartPLS
software.
Based
results,
7
accepted
hypotheses,
has
no
positive
effect
intention,
an
buying,
influences
intention.
It
hoped
that
results
can
provide
input
for
better
understand
customer
preferences
needs.
Language: Английский
Trust, Perceived Behavioral Control, Perceived Value and Efect Moderation of Optimism-Pessimism Level on Behavioral Intention
Dolfina Martila Arbol,
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Abdul Haeba Ramli
No information about this author
Jurnal Ilmiah Manajemen Kesatuan,
Journal Year:
2024,
Volume and Issue:
12(3), P. 701 - 718
Published: May 30, 2024
This
study
aims
to
test
and
analyze
the
effect
of
Trust,
Perceived
behavioral
control
perceived
value
both
partially
simultaneously
on
Behavioral
Intention
in
Go
Food
inter-food
application
users
moderating
optimism
pessimism
levels.
The
research
approach
used
this
is
quantitative
research.
population
are
consumers
who
use
food
delivery
application.
Data
was
collected
using
survey
method
by
distributing
questionnaires
respondents
had
ordered
through
application,
last
1
month
were
Jabodetabek
area.
Questionnaires
as
many
190
respondents,
data
then
processed
multiple
linear
regression
method.
Results
analysis
performed
with
help
SPSS
tools.
Based
results
it
known
that
variables
have
a
positive
Inter-food
applications.
Most
felt
provided
added
for
form
ordering
activities
be
more
practical.
made
feel
benefits
helped
become
effective
time
efficient
which
strengthened
their
intention
Keywords:
Intention,
control,
value,
Optimism
&
Pessimism
Level
Language: Английский
Influence Brand Experience, Perceived Quality, And Brand Love On Brand Loyalty For Purchasing Janji Jiwa Products
R Rahayu,
No information about this author
Endang Ruswanti
No information about this author
Jurnal Ilmiah Manajemen Kesatuan,
Journal Year:
2024,
Volume and Issue:
12(3), P. 743 - 754
Published: May 30, 2024
This
research
aims
to
analyze
the
influence
of
variables
brand
experience,
perceived
quality,
value,
love
loyalty.
uses
a
quantitative
method
approach
through
techniques
purposive
sampling.
obtained
192
respondents,
respondents
aged
18-35
years,
domiciled
in
JABODETABEK
(Jakarta,
Bogor,
Depok,
Tangerang,
Bekasi),
and
had
purchased
Janji
Jiwa
products
more
than
once.
Structural
Equation
Model
Partial
Least
Square
(SEM-PLS).The
results
this
show
loyalty
formed
because
it
is
influenced
by
value
love.
Next,
increase
quality
experience
on
value.
The
findings
can
be
used
as
an
assessment
product
increasing
customer
Jiwa’s
coffee
shop
Indonesia
that
liked
many
people.
A
positive
regarding
purchase
expand
brand.
Language: Английский
The Influence of Procedural Justice, Organizational Trust, and Organizational Commitment on Work Engagement
Jurnal Ilmiah Manajemen Kesatuan,
Journal Year:
2024,
Volume and Issue:
12(3), P. 755 - 772
Published: May 30, 2024
This
study
aims
to
analyze
the
influence
of
five
variables,
namely
procedural
justice,
organizational
trust,
commitment,
in
assessing
job
crafting's
impact
on
strengthening
or
weakening
relationship
between
justice
and
work
engagement.
The
research
is
analyzed
using
Structural
Equation
Modeling-Partial
Least
Square
(SEM-PLS)
with
200
respondents
from
Civil
Servants
Indonesian
National
Police
(Polri).
results
show
that
has
a
positive
effect
Organizational
commitment
positively
influences
engagement,
crafting
moderates
variable's
Keywords:
Procedural
Justice,
Trust,
Commitment,
Work
Engagement
Job
Crafting
Language: Английский
The Role of Servant Leadership and Self-Efficacy in Adaptive Performance
Jurnal Ilmiah Manajemen Kesatuan,
Journal Year:
2024,
Volume and Issue:
12(4), P. 1397 - 1412
Published: Aug. 30, 2024
Technological
change
is
an
opportunity
to
develop
yourself
and
work
better.
The
aim
of
this
research
determine
the
role
Servant
Leadership
Self
Efficacy
on
Adaptive
Performance.
It
hoped
that
can
provide
valuable
insight
for
organizations
in
managing
employee
adaptation
technology
changes
their
ever-evolving
era.
sampling
method
was
purposive
by
distributing
questionnaires
online
105
respondents
using
Partial
Least
Square-Structural
Equation
Modeling
(PLS-SEM)
analysis
method.
results
prove
has
a
positive
significant
effect
Performance,
there
between
moderating
relationship
Keywords:
Leadership,
Performance
Language: Английский
Impact of Product Quality and Brand Image on Purchase Decision for LGNSHOP Fashion Products
Jurnal Ilmiah Manajemen Kesatuan,
Journal Year:
2024,
Volume and Issue:
12(4), P. 1413 - 1426
Published: Aug. 30, 2024
This
study
aims
to
examine
the
impact
of
product
quality
and
brand
image
on
purchasing
decisions
LGNShop
fashion
products,
uses
a
quantitative
method
with
survey
involving
120
respondents
who
have
used
purchased
products.
The
analysis
results
indicate
that
positive
significant
decisions.
Product
is
assessed
based
high-quality
materials,
attractive
designs,
durability,
while
evaluated
through
effective
marketing
campaigns
good
customer
service.
concludes
improving
managing
will
positively
affect
consumer
implication
this
research
needs
continuously
improve
maintain
strengthen
trust
loyalty.
Keywords:
Quality,
Brand
Image,
Purchasing
Decision,
Fashion
Products,
Language: Английский