Product and Service Innovation Strategies to Expand MSME Markets DOI Creative Commons
Ahmad Yani, Dewa Oka Suparwata,

Hamka Hamka

et al.

Journal of Contemporary Administration and Management (ADMAN), Journal Year: 2023, Volume and Issue: 1(3), P. 163 - 169

Published: Nov. 11, 2023

Micro, Small, and Medium Enterprises are one of the important pillars in a country's economy. Despite their strategic role, MSMEs often face number challenges, such as intensifying competition, changing consumer tastes, evolving technology, access to wider market. This study aims analyse product service innovation strategies expand MSME research employs qualitative approach, more precisely, literature review, where data will be examined explained by drawing upon information textual materials collected from variety sources. The results show that products services plays key role growth sustainability micro, small medium enterprises. play vital economy creating jobs contributing sustainable economic growth. Innovation differentiates competitors an increasingly globalised dynamic business environment. Innovative can attract customer attention, provide competitive advantage, improve quality, build long-term relationships with customers.

Language: Английский

Digital economy, dual innovation capability and enterprise labor productivity DOI
Manjiang Xing,

Chi Gong,

Gyu-Hyen Moon

et al.

International Review of Financial Analysis, Journal Year: 2025, Volume and Issue: unknown, P. 104005 - 104005

Published: Feb. 1, 2025

Citations

5

The impact of digital transformation on the sustainable development of enterprises: an analysis from the perspective of digital finance DOI Creative Commons
Mu Xing, Dong Chen,

Hongmei Zhang

et al.

Journal of Applied Economics, Journal Year: 2025, Volume and Issue: 28(1)

Published: Feb. 14, 2025

Language: Английский

Citations

2

The role of financial literacy in enhancing firm’s sustainable performance through Fintech adoption: a moderated mediation analysis DOI
Imdadullah Hidayat-ur-Rehman

International Journal of Innovation Science, Journal Year: 2024, Volume and Issue: unknown

Published: July 2, 2024

Purpose This study aims to explore the intricate relationship between financial literacy, digital transformation, Fintech adoption, competitiveness and sustainable firm performance, particularly focusing on how literacy empowers firms in evolving landscape. Leveraging technological innovation systems (TIS) resource-based view (RBV), this research suggests a model that incorporates these concepts, moderating role of essential interactions. Design/methodology/approach employed survey-based methodology, collecting data from employees across five major Pakistani banks. The survey yielded 426 responses, which 387 valid ones were selected for analysis. analysis utilized partial least squares-structural equation modeling (PLS-SEM), complemented by Hayes Process Model moderated mediation approach ensured robust examination relationships constructs proposed model. Findings study's findings validate transformation significantly enhances with adoption acting as crucial mediators. Financial is highlighted key moderator, influencing effects competitiveness, although its direct impact performance less pronounced. comprehensive underscores complex interplay among factors driving banking sector. Originality/value enriches theoretical practical comprehension integration, underpinned bolster business outcomes. It sheds light synergy technology, strategy organizational success, offering insights industry's navigation through era's challenges.

Language: Английский

Citations

10

Digital transformation and supply chain efficiency improvement: An empirical study from a-share listed companies in China DOI Creative Commons

Junbo He,

Fan Min,

Yaojun Fan

et al.

PLoS ONE, Journal Year: 2024, Volume and Issue: 19(4), P. e0302133 - e0302133

Published: April 16, 2024

This article thoroughly examines the influence of digital transformation on efficiency corporate supply chains. As global economic integration accelerates and technological innovations deepen, has become key to enhancing core competitiveness. research, utilizing data from A-share listed companies in China between 2007 2022, analyzes how improve chain through transformation. Furthermore, study establishes a theoretical framework that demonstrates facilitates perspectives internal governance external competition. The research indicates plays role significantly efficiency. results mechanism analysis confirmed contributes by improving level degree market also finds effect varies with different backgrounds, indicating its heterogeneous impact. Lastly, an consequences shows increased resulting can reduce future transaction costs, strengthening company’s position financial performance. provides strategic guidance for firms develop robust strategies amid wave offers strong policy recommendations promoting management adaptability.

Language: Английский

Citations

8

Digital Transformation, Absorptive Capacity and Enterprise ESG Performance: A Case Study of Strategic Emerging Industries DOI Open Access

LI Wen-jun,

Mu Zhang

Sustainability, Journal Year: 2024, Volume and Issue: 16(12), P. 5018 - 5018

Published: June 12, 2024

Digital transformation provides new drivers for economic performance growth in enterprises, but can it further improve ESG and support sustainable development? Based on the perspective of resources capabilities, this article uses relevant data 1588 listed companies strategic emerging industries from 2011 to 2021 study impact digital enterprise examines intermediary role absorptive capacity moderating regional digitalization level, analyzes heterogeneity property rights industrial nature. The research results indicate that: firstly, enterprises positively promote improvement performance; secondly, serves as a conduit through which influences company’s thirdly, level moderates promotion effect fourthly, is significantly differentiated nature nature, state-owned high-end equipment manufacturing more sensitive transformation. conclusion based perspective, providing insights improving industry expanding their development paths.

Language: Английский

Citations

6

Analysing the Role of Visual Content in Increasing Attraction and Conversion in MSME Digital Marketing DOI Creative Commons

Budi Sunarso,

Tusriyanto,

Fahrina Mustafa

et al.

Journal of Contemporary Administration and Management (ADMAN), Journal Year: 2023, Volume and Issue: 1(3), P. 193 - 200

Published: Nov. 24, 2023

In the rapidly digitizing era, business world, especially Micro, Small, and Medium Enterprises (MSMEs), undergoes significant changes in marketing strategies. Digital has become a highly effective tool to enhance visibility customer attraction. this context, visual content plays crucial role as primary element crafting digital campaigns. This research aims analyze of enhancing attraction conversion MSMEs' marketing. The approach involves an in-depth exploration literature through qualitative analysis, intending achieve comprehensive understanding subject from 2013 2023. study results indicate that continually evolving landscape, supporting MSMEs is crucial. Visual not only captures consumer attention but also builds brand identity, enhances engagement on social media, strengthens storytelling, simplifies product understanding, supports SEO, ultimately increases rates. By effectively designing optimizing content, can harness its full potential grow succeed market.

Language: Английский

Citations

11

Business Innovations and Digital Transformation: Trend, Comparative and Bibliometric Analysis DOI Creative Commons
І. О. Пономаренко, Bohdan Kovalov, Mykola Melnyk

et al.

Business Ethics and Leadership, Journal Year: 2024, Volume and Issue: 8(1), P. 74 - 92

Published: April 3, 2024

The rapid development of digital technologies, transformation, business innovation, and the emergence such technologies as artificial intelligence, blockchain, Internet Things provides significant potential for transforming processes creating new innovative models. trend analysis conducted in this article (using Google Trends tool) around world 2009-2023 showed that public interest “business innovation” was almost constant until 2021 (according to GT Scale, it ranged from 0.25 0.5). After 2021, increased more than At same time, “digital transformation” has significantly since 2014, reaching maximum values 2020-2023 (0.75 – 1.00 on Scale). This confirms a growing need society acquire knowledge related ability businesses adapt including through developments. Unlike analysis, bibliometric comparative analyses identify trends developing topic not among ordinary citizens users search platform ‒ but scientists who publish results their research either monographs or authoritative peer-reviewed scientific journals indexed by leading scientometric databases. using Books Ngram Viewer (Google) tool, which displays frequency references relevant terms English-language books 2009-2019 worldwide, similar trends: persistence scholars’ attention while transformation is growing: 2009-2013 slight increase, 2013-2019 increase. In five-level mechanism limiting sample applied: only most recent (for 2018-2022) articles Scopus database subject area Business, Management Accounting were analysis. Based these limitations, keyword reduced 12131 1700 papers, 865 70. published articles, views citations, carried out SciVal fully confirmed conclusions drawn results. leaders number papers are Germany, Italy, UK US; citations UK, US, individual Brazil Germany. As United States undisputed leader all parameters, followed China Kingdom. Some Germany Spain also attract academic community (in citations). Changes priorities each studied topics identified described (analysis reference dynamics top 50 keywords 2018-2023). For example, 2023, compared 2022, issues “value creation” (+61.5%), “incumbents” (+66.7%), “service economy” (+83.3%), marketing” (+75.0%), “design thinking” (+150.0%) most. VOSviewer software made possible cluster work thematic areas. largest relates concept small medium-sized innovation enterprises protection property rights.

Language: Английский

Citations

4

The metaverse, a new frontier for innovative business models DOI Creative Commons
Nicoleta Cristache,

Oana PRICOPOAIA,

Marian Nãstase

et al.

Technological Forecasting and Social Change, Journal Year: 2024, Volume and Issue: 209, P. 123838 - 123838

Published: Oct. 25, 2024

Language: Английский

Citations

4

Artificial intelligence adoption, digital innovation, and information technology governance in IT companies in Beijing, China: Basis for an enhanced competitive advantage strategies DOI Open Access
Kai Zhang

International Journal of Research Studies in Management, Journal Year: 2025, Volume and Issue: 13(1)

Published: Jan. 22, 2025

Language: Английский

Citations

0

Blockchain solution for supply chains & logistics challenges: An empirical investigation DOI
Javed Aslam, Kee‐hung Lai, Ahmad Al Hanbali

et al.

Transportation Research Part E Logistics and Transportation Review, Journal Year: 2025, Volume and Issue: 198, P. 104134 - 104134

Published: April 14, 2025

Language: Английский

Citations

0