Why Should Users Take the Risk of Sustainable Use of Generative Artificial Intelligence Chatbots DOI Open Access
Serge-Lopez Wamba-Taguimdje, Samuel Fosso Wamba, Hossana Twinomurinzi

et al.

Journal of Global Information Management, Journal Year: 2024, Volume and Issue: 32(1), P. 1 - 32

Published: Dec. 28, 2024

Despite the risks associated with generative AI (GenAI) chatbots, people increasingly use these technologies, which may seem contradictory. This study identified and explored factors related to trust, perceived values, satisfaction, sustainable of GenAI chatbots. Relying on IS theories build a stimulus-organism-response model, authors tested model using PLS-SEM data from 393 ChatGPT users. The results show that user competence autonomy dramatically increase user's trust in ChatGPT, improves hedonic value (HV), utilitarian (UV), value-in-use, task-technology fit (TTF), information accuracy, knowledge acquisition, informativeness, satisfaction. In addition satisfaction depends HV, UV, TTF. sustainability HV However, privacy concerns, risks, awareness do not affect consumer trust. There is complete mediation between sustainability, as well sustainability.

Language: Английский

Why Should Users Take the Risk of Sustainable Use of Generative Artificial Intelligence Chatbots DOI Open Access
Serge-Lopez Wamba-Taguimdje, Samuel Fosso Wamba, Hossana Twinomurinzi

et al.

Journal of Global Information Management, Journal Year: 2024, Volume and Issue: 32(1), P. 1 - 32

Published: Dec. 28, 2024

Despite the risks associated with generative AI (GenAI) chatbots, people increasingly use these technologies, which may seem contradictory. This study identified and explored factors related to trust, perceived values, satisfaction, sustainable of GenAI chatbots. Relying on IS theories build a stimulus-organism-response model, authors tested model using PLS-SEM data from 393 ChatGPT users. The results show that user competence autonomy dramatically increase user's trust in ChatGPT, improves hedonic value (HV), utilitarian (UV), value-in-use, task-technology fit (TTF), information accuracy, knowledge acquisition, informativeness, satisfaction. In addition satisfaction depends HV, UV, TTF. sustainability HV However, privacy concerns, risks, awareness do not affect consumer trust. There is complete mediation between sustainability, as well sustainability.

Language: Английский

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