Cultural heritage experiences in the metaverse: analyzing perceived value and behavioral intentions DOI
Fabiana Sepe, Simone Luongo, Leonardo Di Gioia

et al.

European Journal of Innovation Management, Journal Year: 2024, Volume and Issue: unknown

Published: Dec. 30, 2024

Purpose This study aims to investigate the impact of digital technologies on enhancing visitor engagement and behavioral intentions in cultural heritage settings within metaverse. Design/methodology/approach The work proposes an extended version theory planned behavior (TPB) factors influencing individuals’ intention engage metaverse experiences sites. To this aim, research employs a quantitative approach, utilizing questionnaire collect data from participants. We selected 280 valid responses tourists. Then, structural equation model (SEM) was developed analyze relationships between TPB novel constructs, namely utilitarian value, hedonic value social endogenous latent variable intention. Findings results emphasize that participate sites relies multifaceted process. All are supported, except influence perceived control experiences. Originality/value originality lies its exploration hedonic, values visitors’ context museums.

Language: Английский

From phygital experience to virtual travel in cultural heritage destination: the role of tourist inspiration DOI
Baolin Deng,

Honggang Xu,

Z. H. Lei

et al.

Current Issues in Tourism, Journal Year: 2025, Volume and Issue: unknown, P. 1 - 22

Published: Feb. 17, 2025

Language: Английский

Citations

0

Metaverse and XR for cultural heritage education: applications, standards, architecture, and technological insights for enhanced immersive experience DOI Creative Commons
Muhammad Shahid Anwar, Jie Chi Yang, Jaroslav Frnda

et al.

Virtual Reality, Journal Year: 2025, Volume and Issue: 29(2)

Published: March 15, 2025

Language: Английский

Citations

0

Sense of presence in metaverse tourism experiences: scale development and validation DOI

Xiao-Ling Jin,

Bingxin Wang, Yang Li

et al.

Industrial Management & Data Systems, Journal Year: 2025, Volume and Issue: 125(5), P. 1732 - 1766

Published: April 3, 2025

Purpose This paper aims to develop and validate a comprehensive scale measure presence in metaverse tourism, which merges virtual real environments offer immersive cultural sensory experiences. Despite its critical role shaping experiences, tourism has been insufficiently studied, there is currently no well-established tool this fundamental construct. Design/methodology/approach research conducted three studies. In Study 1, multidimensional developed based on insights from literature online interactions. 2 involves conducting exploratory confirmatory factor analyses survey samples assess the reliability validity of scale. 3 applies within nomological network examine potential influence traveler Findings The findings demonstrate that second-order construct consisting four dimensions: self-presence, social presence, space presence. Different dimensions significantly contribute travelers’ sense meaningfulness willingness revisit. Ultimately, confirms 36-item tourism. Originality/value study addresses gap by providing quantify validated not only advances theoretical understanding but also offers practical applications for enhancing design evaluation

Language: Английский

Citations

0

Age-inclusive hospitality and tourism: navigating the metaverse travel with avatar DOI
Fei Hao, Ki‐Joon Back, Kaye Chon

et al.

International Journal of Contemporary Hospitality Management, Journal Year: 2024, Volume and Issue: unknown

Published: Oct. 8, 2024

Purpose This study aims to investigate the impact of virtual tours on engagement and travel intentions older adults, emphasizing role emotional informative content. It enhance confidence reduce stress among travelers, fostering inclusive tourism through advanced avatar technology. Design/methodology/approach Using two between-subjects experiments, this research compares effects emotion-driven knowledge-centric adults. explores mediating reduction, along with moderating influence positive psychological cues intentions. Findings The results highlight potential technology in promoting tourism. Emotionally engaging significantly increase adults by boosting alleviating stress, enhancing these effects. Practical implications offers valuable insights for industry stakeholders suggesting development avatar-based tailored cognitive needs travelers. approach could create more accessible satisfying experiences Originality/value extends socioemotional selectivity theory realm metaverse travel, providing a novel perspective metaverse. underscores importance addressing

Language: Английский

Citations

3

Sensory marketing in the metaverse for tourism preview and tourism pre-experience: the effect on the intention to visit tourist destinations DOI
Beatriz Casais,

Tiago Coelho,

Marco Escadas

et al.

Tourism Review, Journal Year: 2025, Volume and Issue: unknown

Published: Feb. 22, 2025

Purpose This paper aims to analyse the effect of vision, hearing and haptics on tourism metaverse previews pre-experiences compares effects intention visit. Design/methodology/approach A sample 172 individuals answered an online survey about their previous interaction with – 104 had previews, 68 pre-experiences. Then, a case study pre-experience was analysed strengthen further understand quantitative study. Findings While vision are significant in only contribute obtaining sense presence pre-experiences, although potential hearing. Tourism have stronger positive impact visit destination than previews. Practical implications Practitioners should integrate despite costs involved, because immersive has intentions However, dependence sensorial stimuli growth may limit advantages as alternative for impaired tourists reduce overtourism. Originality/value clarifies different that each sensory stimulus presence, depending levels immersiveness, requiring congruence. The value is highlighted evidence strengthening

Language: Английский

Citations

0

Digital-induced nostalgia: Homeland tourists’ nostalgic experiences in traditional-village digital museums DOI
Senyao Sang

Journal of Hospitality and Tourism Management, Journal Year: 2024, Volume and Issue: 61, P. 57 - 65

Published: Sept. 25, 2024

Language: Английский

Citations

2

Transforming to a Sustainable Visitor Economy With Information Systems DOI
Brad McKenna, Wenjie Cai, Tuure Tuunanen

et al.

Information Systems Journal, Journal Year: 2024, Volume and Issue: unknown

Published: Nov. 27, 2024

The global visitor economy sector, which includes tourism, hospitality and events, makes significant economic contributions. In 2023, there were 1.3 billion international tourist arrivals globally, with expenditure of $1.5 trillion (USD) (UN Tourism 2024). Travel sector contributed 9.1% to GDP, a 23.2% rise from 2022, alongside 27 million new jobs, increased domestic spending surpassing pre-pandemic levels, substantial 33.1% boost in spending, indicating that tourism has rebounded after the pandemic (World Council is worth around $4.7 an annual growth rate 7% (Hospitality Insights UK, contributes significantly economy, contributing £93 (GBP) supporting 3.5 jobs as third largest employer, generating £54 tax revenue, £20 exports, £7 business investment (UK Hospitality 2023). events primarily consists sports, music conferences festivals, was valued at $1.4 (Claight Mega-events, such Olympics, have large impacts on host country (Sato et al. 2024; Wolfe 2022), including job creation revenues. For instance, 2024 Paris Olympics set generate between €6.7 €11.1 (EUR) net benefit region 2024) create up 247 000 (CDES Concerts world tours also impact economies, society sustainability. Taylor Swift's Eras tour estimated £1 Billion UK tickets, travel, accommodation (Masud ABBA Voyage, virtual concert London, features avatars original band members created motion capture technologies (ABBA Voyage 2024), boosted London by £322 (Prynn provides event goers types entertainment. can contribute sustainability goals. example, Cold Play's Music Spheres aims be sustainable low-carbon possible (Cold Play addition impact, social environmental sustainability, empowering women young people workforce, transforming perceptions through intercultural encounters, advancing heritage preservations educating engaging stakeholders, improving quality life reducing inequality developing countries community development. A crucial due its scale, multifaceted benefits potential impacts. Its importance particularly evident driver destination (Arnegger Herz 2016). It great for promoting stability, cultural preservation engagement (Besculides, Lee, McCormick 2002; Webster Ivanov 2014). On one hand, are positive force achieving goals (Higgins-Desbiolles 2006); other many unethical irresponsible local issues (Buckley 2012; Milano, Novelli, Cheer 2019), dependence entanglement fragile natural resources (Sisneros-Kidd amount waste generated (Diaz-Farina, Díaz-Hernández, Padrón-Fumero is, thus, essential develop implement strategies maximize while effectively addressing mitigating negative consequences, ensuring supports agenda serves multiple stakeholders. Visitor outlets often refer information technology (IT) over IS, long been extensively used (Cai, Richter, McKenna 2019; Navío-Marco, Ruiz-Gómez, Sevilla-Sevilla 2018). Examples published within or journals broad. recent research explored artificial intelligence (AI) service failure (Lv 2021), AI firms (Li Chen luxury (Gonçalves Robotics interest across robots services (Liu 2025), robot settings Wang use (Webster 2022). Other interests include (Liu, Moyle, reality (VR) mixed (Bec 2021) augmented (AR) science festivals (Olya 2020). However, few examples systems (IS). focus ICT capability (Gholami 2017), marine animal conservation (Tan 2018) (Tsokota, von Solms, van Greunen 2017). We believe IS bring insights produce knowledge digital economy. some our previous work (Cai 2021; Cai we called 'information tourism' researchers draw more IS's rich history theoretical development methodological approaches. Thus encouraging enhance their this editorial, call vibrant cross-disciplinary light opportunities us economies. see field numerous impactful research. motivation special issue uncover how sectors. next section, provide overview role play offer illustrative transform enhancing efficiency, personalisation drive innovation practices, making responsive needs all Following this, introduce papers conclude remarks about issue. IT utilized providers, decision-makers designers solutions endangered nature-based attractions. smart (Balakrishnan 2023), machine learning protected areas (Rezapouraghdam, Akhshik, Ramkissoon 2023) coastal destinations (Foronda-Robles, Galindo-Pérez-de-Azpillaga, Fernández-Tabales showcased user-generated content media implications whale-watching (León 2025) exhibitions utilizing VR museums (Kim 2019). hotels, restaurants, health wellbeing centres, among IT-related using blockchain mitigate food wastage (de Visser-Amundson, Kleijnen, Aydinli 2023; Omar QR code menus solution (Ozturkcan Kitapci big data understand emotions based online reviews (Yu, Chen, avatar servers promote healthier dining habits (Hao, Aman, Zhang hotel industry, hotels promoted step forward (Casais Ferreira Smart used, decarbonize (Coghlan, Becken, Warren encompassing conferences, sporting concerts, mega-events various forms entertainment, benefited integration IT. Research so far mobile applications management (Revilla, Moure, Einsle concerts (Sequeira Couto (Matthews Nairn low carbon ice rink Winter digitalization (Lee Ludvigsen Petersen-Wagner LGBTQI+ pride (McKenna 2020), live streaming sports Tan Furthermore, small medium-sized enterprises (SMEs) working growth. adoptions, blockchain, facilitate SMEs' competitiveness cryptocurrency payments (Nuryyev Digital transformation disruptive adopted many, Uber, Airbnb travel agents ecosystems (Leung, Xue, Wen infrastructure important internet things (IoT) cloud computing enabling smartly (Cimbaljević, Stankov, Pavluković challenges persist attractions lack necessary capabilities digitalization. Additionally, visitors providers limited literacy likely face considerable difficulties infrastructure, could hinder broader adoption these technologies. context represents double-edged sword terms From visitor's perspective, improve visitors' innovating experiences (Gretzel Stankov accessibility individuals disabilities (Bazazo Alananzeh 2016) alternative platforms, Faroe Islands during museum offered Google Arts Culture (Jarratt Lu These advancements fundamentally reshaped interact offerings, them accessible engaging. allowed organizers reach audience without associated travel. questions regarding long-term energy consumption viability maintaining services, risk reduced user time. reliance linked issues, blurring boundaries leisure, thereby undermining concept 'mental distance' when physically away (Floros White 2007). perspective operators organisations, emerging applied operational revenue management, manage flows sustain businesses. efficiency operations, practices (Lin, Shin, Shin AI-driven crowd (Vetrivel, Vidhyapriya, Arun immersive afforded extended (XR) preserve (Pistola 2021). green demonstrated (Gunduz Songur, Turktarhan, Cobanoglu Nevertheless, overtourism, exacerbated peer-to-peer platforms (Eckert 2019) glamorization certain (Gössling led conflicts tourists residents (Mihalic Kuščer 2022) imposed ill-equipped handle volumes (Seraphin, Sheeran, Pilato employee automation provided support repetitive tasks, wellbeing. implementation raised concerns security, (Koo, Curtis, Ryan 2020; Li, Bonn, Ye especially female constitutes portion employment (Ismail Women concentrated roles susceptible automation, front-desk housekeeping, rendering vulnerable displacement become prevalent. United Nations Sustainable Development Goals (SDGs)1 aim globally; however, occasionally unintended consequences may undermine efforts. badly managed induced lead resulting wearing inappropriate clothing, causing noise invading residents' personal space (Siegel, Tussyadiah, Scarles ultimately counteracting intended optimise marketing inadvertently data-driven promotion overwhelms strains degrades environments, argue shaping cannot overstated. advanced analytics, AI, communication transparency frameworks offers promising pathways SDGs. technological interventions must implemented careful attention ethical implications, privacy socio-economic ensure they meaningfully subsequent sections examine (instead IT) revolutionise collection, operations stakeholder emphasizing inclusive fostering resilient future. Future should innovative collection analytics (DCA) advance SDGs Economy. Leveraging generative accurate predictive models behaviour trends remains area decision-making (Cheng By precise resource allocation, optimize usage, minimize reduce footprints, directly responsible (SDG 12) climate action 13), thus (Kashem Data-driven help address insecurity 2) optimizing supply chains settings, minimizing efficient distribution where needed most. identify vulnerability communities targeted alleviate poverty 1). Understanding arrival fluctuations helps support, skill opportunities, strengthening resilience. critical establish robust handling (Reddy preventing misinformation crises 3). managing related guest safety paramount build trust experience. focusing 16) evaluate improved methods safeguarding data, (Law, Ye, Lei Shuqair efficiencies. Incorporating into further ability (Hu patterns make proactive decisions, management. Such water resources, aligns SDG 6 hotspots scarcity impacts, efforts resorts. This application 9 it encourages foster industrial (Pérez López leveraging DCA collaboration public private helping bridge gaps partnerships 17). collaborations unified towards goals, shared effective (Spalding IoT (Tiwari, Rosak-Szyrocka, Żywiołek exploration. efficiencies decision-making, usage not only but bolsters appeal destinations, high-quality, experience guests. optimized footprints 7 13). Further studies investigate predict (Vieri specific peak demand operations. overuse high standards expected industries. Efficient monitored IoT, hospitality, facilities, key automating housekeeping tasks (Wu efficiency. 9, promotes processes. streamlining Gu, Liao, human error energy-efficient industry. AR, VR, XR metaverse, (Chung, Goebert, Johnson Gonçalves Kostyk Specifically, inclusivity divide 10). hold inclusion (Gonzalez-Jimenez Costa Pinto providing those unable physical, barriers, expanding Immersive instrumental protection 11 15) offering sites, physical environments awareness appreciation. personalized interactive (Nan allowing users engage emotionally connected manner. fosters interaction (Shin Kang integrating avatars, sectors customer technology, meets evolving consumer needs. consider problematic use, visitors, well (Mkono Hughes 3, 11, 12). Social negatively affect tourists' perceptions, stress misinformation, influence behaviours unsustainable ways, impacting both individual (Wengel media's emphasis 'Instagrammable' overtourism 11), residents. visually appealing spots overcrowding (Song Abukhalifeh strain disrupt communities, (Ganzaroli, De Noni, Bonera interactions warrants deeper exploration, personalize streamline service. chatbots tailored recommendations (Xu 8 quality. over-reliance communication, diminished contact (Samala 2020) biases interactions, need considered fairness, aligning 10 16. systems, expanded aspects (Gao Bi Muharam, Kimbu governance, 16). Blockchain transparent, immutable records transactions, bookings ticket sales, accountability Blockchain's secure, decentralized aids chains, visibility origin products (Özgit Adalıer AR meetings remote participants immerse themselves environment hotel, informed (Fazio metaverse governance forums members, policymakers investors, discuss plans space, 10), collaborative Investigating guests real-time, views (Cranmer, Tom Dieck, Jung trust. future risks unequal distribution, drones monitoring compliance initiatives interest. Drones real-time conditions (Zahir maintain practices. 13 measures climate-related risks. challenges. intersection e-learning, tools workforce education presents 4 8). consideration (Lythreatis, Singh, El-Kassar 10. While personalise training programmes, adapting learners, effectiveness (Skavronskaya, Hadinejad, Cotterell reinforcing existing inequalities. access reliable devices excluded, deepening divides theory Foucault's power knowledge, push seen form disciplinary power, gain advantages development, marginalized dynamics challenge principle equality inclusivity, highlighting tensions capable identifying content, shape what kinds skills valued, potentially perpetuating exclusionary conflict 5 design programmes reflects Eurocentric perspectives, raising validity relevance being prioritized. situations indigenous side-lined, diversity Exploring adaptive, (Saneinia step, critically who designing whose represented, innovations. introducing technologies, do exacerbate participation (Miao vital 1) income communities. Studies creating standardized, high-quality all, unwilling upholding values equal opportunity 4, 5, gender-sensitive underrepresented groups Examining efficacy overcoming barriers restrict women's requiring (Khoo question underlying worlds safe spaces Chughtai achieve that, had affordances own purposes Technology, embodies masculine design, gender stereotypes rather than dismantling (Varsha empower hos

Language: Английский

Citations

1

From Digital Art to Crypto Art: The Evolution of Art Brought by NFT DOI

Maggie Yongqi Guan,

Jiliang Li, Junjie Hu

et al.

International Journal of Human-Computer Interaction, Journal Year: 2024, Volume and Issue: unknown, P. 1 - 20

Published: Sept. 10, 2024

Language: Английский

Citations

1

Play alone or play together? A comparative study of single- and multi-person interactions in virtual tourism DOI
Lina Zhong, Mengyao Zhu, Meiling Li

et al.

Journal of Hospitality and Tourism Technology, Journal Year: 2024, Volume and Issue: unknown

Published: Nov. 15, 2024

Purpose This paper aims to compare the differences between single- and multi-person interactions in virtual tourism, underpinned by stimulus-organism-response (S-O-R) framework media richness theory (MRT). Design/methodology/approach In this study, quantitative data gathered from questionnaires applied 558 individuals was analyzed using partial least squares structural equation modeling. The moderating role of interaction type tested through multigroup analysis (MGA). Findings results showed that vividness positively influenced telepresence, perceived attractiveness authentic experiences; telepresence affected experiences attractiveness; impacted willingness visit both groups. A difference detected two groups perceptions were more easily transformed into a group. Interaction moderated effect on telepresence. had significant among those who participated tourism together. Originality/value model developed explain how considering relationships reality, as well social aspect.

Language: Английский

Citations

0

Unveiling the Metaverse: The Mediating Role of Social Interaction in Enhancing Tourism Experiences DOI Creative Commons
Sureerut Inmor, Khahan Na-Nan, Kanakarn Phanniphong

et al.

Journal of Open Innovation Technology Market and Complexity, Journal Year: 2024, Volume and Issue: unknown, P. 100461 - 100461

Published: Dec. 1, 2024

Language: Английский

Citations

0