Exploring Customer Satisfaction and Engagement in Café Culture: The Role of Intergenerational Interactions and Digital Engagement DOI Creative Commons

Heit Agrawal,

Shree Chandra Shah,

Tanish Shah

et al.

Siber Journal of Advanced Multidisciplinary, Journal Year: 2025, Volume and Issue: 2(4), P. 383 - 391

Published: Jan. 10, 2025

This study investigates the experiences and satisfaction levels of café-goers in Ahmedabad, focusing on impact intergenerational interactions, digital engagement, cultural inclusivity customer preferences revisit intentions among younger consumers aged 18 to 35. Data were collected from 100 respondents using a structured questionnaire that addressed key factors such as service quality, ambiance, overall social reinforcement. Regression analysis revealed no significant relationships between independent variables purpose visiting cafés, indicating complexity influencing behavior. The findings suggest need for further exploration additional capture intricacies satisfaction. research contributes understanding evolving café culture its implications enhancing public spaces.

Language: Английский

Exploring Customer Satisfaction and Engagement in Café Culture: The Role of Intergenerational Interactions and Digital Engagement DOI Creative Commons

Heit Agrawal,

Shree Chandra Shah,

Tanish Shah

et al.

Siber Journal of Advanced Multidisciplinary, Journal Year: 2025, Volume and Issue: 2(4), P. 383 - 391

Published: Jan. 10, 2025

This study investigates the experiences and satisfaction levels of café-goers in Ahmedabad, focusing on impact intergenerational interactions, digital engagement, cultural inclusivity customer preferences revisit intentions among younger consumers aged 18 to 35. Data were collected from 100 respondents using a structured questionnaire that addressed key factors such as service quality, ambiance, overall social reinforcement. Regression analysis revealed no significant relationships between independent variables purpose visiting cafés, indicating complexity influencing behavior. The findings suggest need for further exploration additional capture intricacies satisfaction. research contributes understanding evolving café culture its implications enhancing public spaces.

Language: Английский

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