How do online celebrities attract consumers? an EEG study on consumers’ neural engagement in short video advertising
Electronic Commerce Research,
Journal Year:
2025,
Volume and Issue:
unknown
Published: Feb. 24, 2025
Language: Английский
Transparent MXene Microelectrode Arrays for Multimodal Mapping of Neural Dynamics
Advanced Healthcare Materials,
Journal Year:
2024,
Volume and Issue:
14(4)
Published: Sept. 27, 2024
Transparent
microelectrode
arrays
have
proven
useful
in
neural
sensing,
offering
a
clear
interface
for
monitoring
brain
activity
without
compromising
high
spatial
and
temporal
resolution.
The
current
landscape
of
transparent
electrode
technology
faces
challenges
developing
durable,
highly
electrodes
while
maintaining
low
impedance
prioritizing
scalable
processing
fabrication
methods.
To
address
these
limitations,
we
introduce
artifact-resistant
MXene
optimized
spatiotemporal
resolution
recording
activity.
With
60%
transmittance
at
550
nm,
enable
simultaneous
imaging
electrophysiology
multimodal
mapping.
Electrochemical
characterization
shows
563
±
99
kΩ
1
kHz
charge
storage
capacity
58
mC
cm⁻²
chemical
doping.
In
vivo
experiments
rodent
models
demonstrate
the
arrays'
functionality
performance.
model
chemically-induced
epileptiform
activity,
tracked
ictal
wavefronts
via
calcium
simultaneously
seizure
onset.
rat
barrel
cortex,
recorded
multi-unit
across
cortical
depths,
showing
feasibility
high-frequency
electrophysiological
transparency
optical
absorption
properties
Ti₃C₂Tx
microelectrodes
high-quality
recordings
light-based
stimulation
contamination
from
light-induced
artifacts.
Language: Английский
Evaluating and benchmarking the EEG signal quality of high-density, dry MXene-based electrode arrays against gelled Ag/AgCl electrodes
Journal of Neural Engineering,
Journal Year:
2023,
Volume and Issue:
21(1), P. 016005 - 016005
Published: Dec. 11, 2023
Abstract
Objective.
To
evaluate
the
signal
quality
of
dry
MXene-based
electrode
arrays
(also
termed
‘MXtrodes’)
for
electroencephalographic
(EEG)
recordings
where
gelled
Ag/AgCl
electrodes
are
a
standard.
Approach.
We
placed
4
×
MXtrode
and
on
different
scalp
locations.
The
was
cleaned
with
alcohol
rewetted
saline
before
application.
recorded
from
both
types
simultaneously
while
participants
performed
vigilance
task.
Main
results.
root
mean
squared
amplitude
MXtrodes
slightly
higher
than
that
(.24–1.94
uV).
Most
pairs
had
lower
broadband
spectral
coherence
(.05
to
.1
dB)
Delta-
Theta-band
timeseries
correlation
units)
compared
pair
(
p
<
.001).
However,
magnitude
high
across
types.
Beta-band
were
between
neighboring
in
array
(.81
.84
any
other
(.70
.75
units).
This
result
suggests
close
spacing
nearest
(3
mm)
more
densely
sampled
spatial-frequency
topographies.
Event-related
potentials
similar
ρ
⩾
.95)
equally
spaced
⩽
.77,
Dry
impedance
x̄
=
5.15
KΩ
cm
2
)
variable
1.21
,
EEG
also
diverse
hair
Significance.
record
at
comparable
conventional
requiring
minimal
preparation
no
gel.
can
independent
signals
spatial
density
four
times
electrodes,
including
through
hair,
thus
opening
novel
opportunities
research
clinical
applications
could
benefit
higher-density
configurations.
Language: Английский
Decoding Attentional Task Performance Using Electroencephalogram Signals
Open access Journal of Neurology & Neurosurgery,
Journal Year:
2024,
Volume and Issue:
18(5)
Published: March 6, 2024
Background:
Electroencephalogram
patterns
help
in
evaluating
the
extent
of
ischemic
brain
injury
and
predicting
functional
performance.
Aim:
To
determine
a
possible
correlation
between
attentional
task
performance
electroencephalogram
waves.
Methods:
The
cerebral
activity
12
healthy
young
adults
was
investigated
using
an
while
they
underwent
TrailMaking
Test-A
B
as
tasks.
Results:
A
significant
observed
stronger
occipital
delta
power
during
rest
higher
error
rates,
well
weaker
temporal
central
Trail-Making
Test-B
longer
completion
times.
Delta
waves
both
resting-state
conditions
correlated
with
performance,
which
might
be
affected
by
induced
lobes.
Conclusion:
default
mode
network
predict
attention
deficits.
Our
findings
further
our
understanding
Language: Английский
TMS-induced phase resets depend on TMS intensity and EEG phase
Journal of Neural Engineering,
Journal Year:
2024,
Volume and Issue:
21(5), P. 056035 - 056035
Published: Sept. 25, 2024
Abstract
Objective
.
The
phase
of
the
electroencephalographic
(EEG)
signal
predicts
performance
in
motor,
somatosensory,
and
cognitive
functions.
Studies
suggest
that
brain
resets
align
neural
oscillations
with
external
stimuli,
or
couple
across
frequency
bands
regions.
Transcranial
Magnetic
Stimulation
(TMS)
can
cause
noninvasively
cortex,
thus
providing
potential
to
control
phase-sensitive
However,
relationship
between
TMS
parameters
resetting
is
not
fully
understood.
This
especially
true
intensity,
which
may
be
crucial
enabling
precise
over
amount
induced.
Additionally,
interact
instantaneous
brain.
Understanding
these
relationships
development
more
powerful
controllable
stimulation
protocols.
Approach.
To
test
relationships,
we
conducted
a
TMS-EEG
study.
We
applied
single-pulse
at
varying
degrees
intensity
motor
area
an
open
loop.
Offline,
used
autoregressive
algorithm
estimate
intrinsic
µ
-Alpha
rhythm
cortex
moment
each
pulse
was
delivered.
Main
results
identified
post-stimulation
epochs
where
N100
amplitude
depend
parametrically
on
are
significant
versus
peripheral
auditory
sham
stimulation.
observed
inversion
after
stimulations
near
peaks
but
troughs
endogenous
rhythm.
Significance
These
data
low-intensity
primarily
existing
oscillations,
while
higher
intensities
activate
previously
silent
neurons,
only
when
peak
phase.
guide
future
studies
seek
induce
resetting,
point
way
manipulate
effect
by
timing
respect
ongoing
activity.
Language: Английский