Influence of Perceived Legitimacy and Perceived Value of Professional Association Members on Attitudinal Loyalty DOI Creative Commons
María Elena Sánchez del Río Vázquez, Carlos Javier Rodríguez Rad, Manuel Orta Pérez

et al.

Administrative Sciences, Journal Year: 2024, Volume and Issue: 15(1), P. 4 - 4

Published: Dec. 25, 2024

This article explores the discoveries related to organizational legitimacy, focusing on its three key types: pragmatic, moral, and cognitive. It examines how perceived value plays a crucial role in generation of legitimacy direct impact attitudinal loyalty. The study, based survey 156 members Professional Association Economists Seville, demonstrates significant influence dimensions Based findings, paper recommends management approach that emphasizes reinforce which turn strengthens Another important contribution our work is it fills gap literature professional association membership loyalty antecedents. Further research suggested investigate causes effects different contexts.

Language: Английский

Healthy Lifestyle Motivators of Willingness to Consume Healthy Food Brands: An Integrative Model DOI Creative Commons
Elizabeth Emperatriz García-Salirrosas, Manuel Escobar-Farfán, Jorge Alberto Esponda-Pérez

et al.

Foods, Journal Year: 2025, Volume and Issue: 14(1), P. 125 - 125

Published: Jan. 4, 2025

This study evaluated how healthy lifestyle motivators (MHLs) influence the Peruvian market’s willingness to consume food (WCHBF). The main objective was analyze relationship of variables, such as attitude (ATT), perceived behavioral control (PBC), self-identity (SI), and moral norms (MN) with WCHBF. adopted a quantitative, non-experimental, cross-sectional approach, using self-administered questionnaire for data collection. A total 585 individuals participated. participants were consumers Unión brand, which specializes in food. 5-point Likert scale used evaluate key variables. For analysis, IBM SPSS Statistics 25 programs examine demographic SmartPLS 4.1.0.9 assess conceptual model partial least squares (PLS-SEM). results showed that positively ATT, PBC, SI, MN In turn, these variables significantly impact purchase findings suggest marketing campaigns should highlight encourage consumption implications this reinforce importance understanding psychological factors consumer decision-making.

Language: Английский

Citations

2
The Influence of Healthy Lifestyle on Willingness to Consume Healthy Food Brands: A Perceived Value Perspective DOI Creative Commons
Elizabeth Emperatriz García-Salirrosas, Jorge Alberto Esponda-Pérez, Dany Yudet Millones-Liza

et al.

Foods, Journal Year: 2025, Volume and Issue: 14(2), P. 213 - 213

Published: Jan. 12, 2025

This paper aims to build a predictive model that assesses how healthy lifestyle affects different dimensions of perceived value (quality, social value, emotional and economic value) these impact the willingness purchase brands. A quantitative, non-experimental, cross-sectional study was conducted with sample 515 participants. self-administered questionnaire used, data were analyzed using PLS-SEM method. The findings indicate positively influences perception quality social, emotional, However, only quality, significantly impacted purchase, while did not show relevant effect. It is concluded determining factor in foods, which reinforces intention, except for value. These suggest companies should prioritize strategies reinforce connections their products encourage consumption contributes theoretically emerging markets provides practical implications designing more effective marketing Peruvian context.

Language: Английский

Citations

1
Psychological Determinants of Healthy Food Purchase Intention: An Integrative Model Based on Health Consciousness DOI Open Access
Manuel Escobar-Farfán, Elizabeth Emperatriz García-Salirrosas, Mauricio Guerra-Velásquez

et al.

Nutrients, Journal Year: 2025, Volume and Issue: 17(7), P. 1140 - 1140

Published: March 26, 2025

Background/Objectives: Health consciousness has emerged as a key driver of healthy food purchase decisions in the post-pandemic era. Despite growing interest health-oriented products, psychological mechanisms through which health influences intentions remain understudied. This research examined how impacts multiple pathways, integrating Theory Planned Behavior with additional constructs. Methods: Data were collected an online survey 573 Peruvian consumers. Healthy foods operationalized based on their nutritional quality, including high nutrient content, low saturated fats and added sugars levels, minimal processing. Structural equation modeling was employed to test hypothesized relationships between consciousness, attitudes, perceived behavioral control, self-identity, moral norms, intention. Results: demonstrated significant direct effects all mediators (attitudes: β = 0.643; control: 0.593; self-identity: 0.638; norms: 0.613) intention (β 0.163). However, only control 0.261) self-identity 0.107) significantly influenced intention, while attitudes norms non-significant. Conclusions: The findings challenge traditional assumptions about primacy consumer decision making highlight importance translating into intentions. Successfully promoting consumption requires strategies addressing both practical barriers identity-related aspects choice, providing valuable insights for marketers public initiatives.

Language: Английский

Citations

0
Factors influencing healthy product consumer behavior: an integrated model of purchase intention DOI Creative Commons
Jéssica Müller-Pérez, Ángel Acevedo-Duque, Elizabeth Emperatriz García-Salirrosas

et al.

Frontiers in Public Health, Journal Year: 2025, Volume and Issue: 13

Published: May 9, 2025

Introduction Understanding consumer behavior toward healthy food consumption is essential for promoting sustainable and health-conscious dietary choices. Previous studies based on the Theory of Planned (TPB) have highlighted role attitude, subjective norms, perceived behavioral control in shaping purchase intentions. However, extent to which additional factors, such as price sensitivity, willingness pay, health consciousness, influence these decisions remains unclear, particularly emerging markets. Therefore, this study aims develop a predictive model assess intention consume healthier products. It variables attitude purchasing from while also incorporating key factors related sustainability, health, nutrition. This research addresses growing need understand context Methods A cross-sectional online survey was conducted, collecting data 703 Mexican consumers. The dataset analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) relationships among studied their effects behavior. Results analysis revealed that pay strongest predictor (β = 0.347, p < 0.001), followed by considerations 0.325, 0.001). Perceived had moderate positive effect 0.117, 0.009), contributed positively, albeit with smaller 0.131, Health Consciousness, contrast, exerted only marginal 0.085, 0.025), an insignificant size (f 2 0.007), suggesting limited intentions highlighting potential greater awareness regarding benefits diet. Conclusion findings highlight pivotal determinants intention, underscoring strategic relevance influencing Although contribute positively—albeit lesser extent—health consciousness demonstrates influence, alone may not be sufficient drive decisions. These insights offer practical implications policymakers, advocates, marketers seeking foster habits.

Language: Английский

Citations

0
Influence of Perceived Legitimacy and Perceived Value of Professional Association Members on Attitudinal Loyalty DOI Creative Commons
María Elena Sánchez del Río Vázquez, Carlos Javier Rodríguez Rad, Manuel Orta Pérez

et al.

Administrative Sciences, Journal Year: 2024, Volume and Issue: 15(1), P. 4 - 4

Published: Dec. 25, 2024

This article explores the discoveries related to organizational legitimacy, focusing on its three key types: pragmatic, moral, and cognitive. It examines how perceived value plays a crucial role in generation of legitimacy direct impact attitudinal loyalty. The study, based survey 156 members Professional Association Economists Seville, demonstrates significant influence dimensions Based findings, paper recommends management approach that emphasizes reinforce which turn strengthens Another important contribution our work is it fills gap literature professional association membership loyalty antecedents. Further research suggested investigate causes effects different contexts.

Language: Английский

Citations

0