Contributions from Literature for Understanding Wine Marketing DOI Open Access
Vítor João Pereira Domingues Martinho

Sustainability, Journal Year: 2021, Volume and Issue: 13(13), P. 7468 - 7468

Published: July 4, 2021

Marketing for wines is a determinant tool several stakeholders within the wine sector, but there are not many studies concerning topic “wine marketing” and even fewer that take bibliometric approach. In turn, strategic agri-food product economy of countries around world, particularly in Mediterranean countries. Beyond economic level, has an environmental, social, cultural dimension. All these dimensions have implications any plan sector should be taken into account. addition, change world accordance with different local factors. this way, sometimes, it easy to design adjusted marketing plans namely, international markets. Taking frameworks account, main objective study explore scientific documents available on platforms, Web Science, related marketing”. These (87 documents) were first explored through software, such as VOSviewer Atlas.ti, then analyzed individually capture insights shown by literature about marketing. To better organize survey, information obtained from analysis, following indexes identified factor analysis: “supply index”, “demand “winery strategy “tourism “innovation characteristics index”. The supply index highlights questions new technologies, climate change, logistics markets, institutions regulations, being factors influence producers. demand stresses relevance, consumers, relationship between price quality wine. On other hand, younger general, consume outdoors while socializing, giving importance label, often when recommended someone. Older consumers give greater wine’s variety its region origin. winery shows relating agri-chains, market differentiation, history, brand. tourism brings together aspects associated complementarity activities routes, contributions culture landscape. innovation perceptions consumers. Finally, little given attributes alcohol. A search Science addressed here “bibliometric” showed been no research carried out approach here, showing novelty study.

Language: Английский

From Information to Satisfaction: Unravelling the Impact of Sustainability Label on Fish Liking Experiences DOI Creative Commons
Giovanni Fiorile, Sharon Puleo, Francesca Colonna

et al.

Foods, Journal Year: 2025, Volume and Issue: 14(5), P. 890 - 890

Published: March 5, 2025

Fish sustainability has become an ever more important issue in recent years, as increases consumption are leading to overfishing practices, resulting the depletion of seas and environmental damage. Therefore, fish companies have been adhering programs, although these sustainable practices not well valued thus known by end consumers. this study aimed assess impact label information on hedonic perception a consumer group regarding two species threatened overfishing: European anchovy (Engraulis encrasicolus) Bluefin tuna (Thunnus thynnus). The approach used was blind-expected-informed evaluation. results showed positive with recording higher informed scores than blind ones. Thus, conclusion, positively influenced consumers, increasing their liking from session. This can expand previous knowledge sustainability, especially fisheries understand relationships between eco-labels behaviour.

Language: Английский

Citations

0
Which baits for attracting black seabream (Spondyliosoma cantharus) in fish traps? DOI Creative Commons
Sonia Méhault, Joachim W. Fluhr,

Fabien Morandeau

et al.

Fisheries Research, Journal Year: 2025, Volume and Issue: 285, P. 107355 - 107355

Published: March 31, 2025

Language: Английский

Citations

0
Consumer preferences for seafood sustainability attributes: A comparative study of 12 markets DOI
Peggy Schrobback, Airong Zhang, Christina Maxwell

et al.

Food Quality and Preference, Journal Year: 2025, Volume and Issue: unknown, P. 105538 - 105538

Published: April 1, 2025

Language: Английский

Citations

0
Inland or Coastal? Neural and Psychological Mechanisms Underlying Consumer Preferences for Seafood Origin in E-Commerce DOI Creative Commons
Keyu Chen, Bisheng Du, Wuke Zhang

et al.

Journal of theoretical and applied electronic commerce research, Journal Year: 2025, Volume and Issue: 20(2), P. 106 - 106

Published: May 17, 2025

This study aims to investigate consumers’ preferences for inland and coastal seafood in the context of e-commerce, along with underlying neural psychological mechanisms influencing their online purchase decisions. By integrating questionnaire surveys event-related potentials (ERPs), this research explores both behavioral patterns responses associated choices. The survey results indicate that consumers have significantly higher intentions compared seafood, which is consistent findings from experiment. Furthermore, ERP data reveal that, condition, condition elicited lower N200 N400 amplitudes, suggesting reduced cognitive conflict semantic incongruence processing. Moreover, LPP amplitude reflects greater emotional arousal. Based on dissonance theory, highlights conflicts perceived risks related providing neuroscientific insights into consumer decision making. These can support optimization market strategies growing e-commerce sector.

Language: Английский

Citations

0
Contributions from Literature for Understanding Wine Marketing DOI Open Access
Vítor João Pereira Domingues Martinho

Sustainability, Journal Year: 2021, Volume and Issue: 13(13), P. 7468 - 7468

Published: July 4, 2021

Marketing for wines is a determinant tool several stakeholders within the wine sector, but there are not many studies concerning topic “wine marketing” and even fewer that take bibliometric approach. In turn, strategic agri-food product economy of countries around world, particularly in Mediterranean countries. Beyond economic level, has an environmental, social, cultural dimension. All these dimensions have implications any plan sector should be taken into account. addition, change world accordance with different local factors. this way, sometimes, it easy to design adjusted marketing plans namely, international markets. Taking frameworks account, main objective study explore scientific documents available on platforms, Web Science, related marketing”. These (87 documents) were first explored through software, such as VOSviewer Atlas.ti, then analyzed individually capture insights shown by literature about marketing. To better organize survey, information obtained from analysis, following indexes identified factor analysis: “supply index”, “demand “winery strategy “tourism “innovation characteristics index”. The supply index highlights questions new technologies, climate change, logistics markets, institutions regulations, being factors influence producers. demand stresses relevance, consumers, relationship between price quality wine. On other hand, younger general, consume outdoors while socializing, giving importance label, often when recommended someone. Older consumers give greater wine’s variety its region origin. winery shows relating agri-chains, market differentiation, history, brand. tourism brings together aspects associated complementarity activities routes, contributions culture landscape. innovation perceptions consumers. Finally, little given attributes alcohol. A search Science addressed here “bibliometric” showed been no research carried out approach here, showing novelty study.

Language: Английский

Citations

22