Emotional banking with a digital avatar: A PLS-SEM based study based on para-social relationship theory DOI Open Access

Nishi Malhotra,

Palanisamy Saravanan,

Pankaj Shah

et al.

Journal of Infrastructure Policy and Development, Journal Year: 2024, Volume and Issue: 8(6), P. 4086 - 4086

Published: July 3, 2024

Purpose: The major objective of this study is to measure the impact various attributes, such as social attraction, physical and task attraction on para-social relationships. also seeks how relationship mediates association between three attributes (above-mentioned) perceived credibility informational influence, consumers’ intention purchase banking products. Study design/methodology: PLS-SEM has been used it believed be most suited for due multivariate non-normality in data, small sample size. Data collected using 5-point Likert scale from approximately 151 respondents, who were selected non-random sampling method based purposive coupled with convenience-based sampling. data was January 2023 August 2023. Findings: Largely, findings reveal that both attractions do have a positive relationship, further leading influence. Notably, influence lead intentions products, albeit use artificial intelligence-based chatbots digital assistants. Originality: This possibly among first-ever studies extending theory purchasing products services virtual

Language: Английский

Consumer engagement in chatbots and voicebots. A multiple-experiment approach in online retailing context DOI
Kumar Rohit, Amit Shankar, Gagan Katiyar

et al.

Journal of Retailing and Consumer Services, Journal Year: 2024, Volume and Issue: 78, P. 103728 - 103728

Published: Jan. 26, 2024

Language: Английский

Citations

23

The Impact of Chatbot Response Strategies and Emojis Usage on Customers’ Purchase Intention: The Mediating Roles of Psychological Distance and Performance Expectancy DOI Creative Commons
Hua Meng,

Xinyuan Lu,

Jiangling Xu

et al.

Behavioral Sciences, Journal Year: 2025, Volume and Issue: 15(2), P. 117 - 117

Published: Jan. 23, 2025

Artificial intelligence (AI) chatbots have been widely adopted in customer service, playing a crucial role improving service efficiency, enhancing user experience, and elevating satisfaction levels. Current research on the impact of consumers’ purchase decisions primarily focuses linguistic communication features, with limited exploration into non-verbal social cues employed by chatbots. By conducting three scenario-based experiments, this study investigates mechanisms through which chatbot response strategies (proactive vs. reactive) use emojis (yes no) influence users’ intention. The findings suggest that proactive are more effective strengthening intention compared to reactive strategies. Psychological distance performance expectancy serve as significant mediators relationship. Additionally, moderates effect psychological distance, while its moderating is not significant. This offers new insights chatbots, revealing underlying contributing evidence visual symbols factors. Furthermore, provide practical recommendations for businesses optimizing interaction enhance experience.

Language: Английский

Citations

2

Exploring customer stickiness during “smart” experiences: a study on AI chatbot affinity in online customer services DOI Creative Commons
Muhammad Ashfaq, Marian Makkar, Ai-Phuong Hoang

et al.

Journal of Research in Interactive Marketing, Journal Year: 2025, Volume and Issue: unknown

Published: March 5, 2025

Purpose Drawing on the technology affordance and affinity theories, this study proposes a framework explaining antecedents consequences of customers’ smart experiences (CSEs) in artificial intelligence (AI) chatbot context. Design/methodology/approach The quantitative approach employing an online survey was adopted to obtain data from users ( N = 761) analyzed using structural equation modeling. Findings Results show that affordances, including interactivity (two-way communication, active control synchronicity), selectivity (customization localization), information (argument quality source credibility), association (connectivity sense safety) navigation positively affect CSEs (hedonic cognitive), leading customer stickiness through affinity. Originality/value Our provides evidence supports extends affordances lens by highlighting roles specific contribute positive-smart experience subsequently enhances

Language: Английский

Citations

1

Exploring the competence of ChatGPT for customer and patient service management DOI Creative Commons
Abid Haleem, Mohd Javaid, Ravi Pratap Singh

et al.

Intelligent Pharmacy, Journal Year: 2024, Volume and Issue: 2(3), P. 392 - 414

Published: March 23, 2024

The modern language generation model ChatGPT, created by Open Artificial Intelligence (AI), is recognised for its capacity to comprehend context and produce pertinent content. This built on the transformer architecture, which enables it process massive volumes of data text that both cohesive illuminating. Service a crucial component everywhere as provides basis establishing client rapport offering aid support. In healthcare, application ChatGPT patient service support has been one most significant advances in recent years. can help overcome obstacles improve satisfaction facilitating communication with healthcare personnel understanding care. It assist enhancing entire experience personalised information patients making more straightforward them communicate professionals. Its goal be expedite streamline promptly accurately responding customers. Businesses all sizes increasingly use since allows provide 24/7 customer without requiring human contact. paper briefly discusses need better services. Various perspectives improving services through are discussed. article also discussed major key enablers refining assistance. Further, identifies critical areas service. With ability handle several requests simultaneously, respond quickly questions, gain knowledge from every interaction, revolutionising accessibility compatibility various channels make desirable solution businesses looking As technology advances, positioned become an essential tool wishing speedy customised Although may give convincing solutions, chance providing accurate updated poses problem usage jobs up-to-date information. future, will efficient due AI.

Language: Английский

Citations

8

A New Era of Engagement and Satisfaction DOI
Ridhima Sharma, Timcy Sachdeva, Amrik Singh

et al.

Advances in hospitality, tourism and the services industry (AHTSI) book series, Journal Year: 2024, Volume and Issue: unknown, P. 1 - 16

Published: July 26, 2024

This study explores the capacity of Artificial Intelligence (AI) to revolutionize customization marketing tactics. delves into fundamental principles customer engagement and investigates capability AI provide relevant focused experiences. can personalize communications by monitoring behavior demographics, which improves influences decision-making. theory use game mechanics engage incentivize users. intelligence has ability tailor gamified experiences personalizing rewards challenges according specific tastes particular customers. leads a deeper more meaningful degree engagement. Algorithms have forecast individual preferences actions evaluating vast amounts consumer data. allows for development content that connects with certain groupings, provides product suggestions, delivers advertising.

Language: Английский

Citations

6

Meningkatkan Efisiensi Pengambilan Keputusan Publik melalui Kecerdasan Buatan DOI Creative Commons

Talitha Hurin Salsabila,

Tri Mei Indrawati,

Revienda Anita Fitrie

et al.

Deleted Journal, Journal Year: 2024, Volume and Issue: 1(2), P. 21 - 21

Published: April 30, 2024

Kecerdasan Buatan (AI) telah menjadi fokus utama dalam membentuk masa depan teknologi dan pemecahan masalah di berbagai bidang, termasuk konteks pengambilan keputusan publik. Tujuan dari penelitian ini adalah untuk mengeksplorasi kemungkinan implementasi AI domain publik menemukan sejauh mana dapat bertanggung jawab mendukung atau mengambil alih tertentu lembaga pemerintahan. Penelitian menggunakan teori oleh Herbert Simon tentang Bounded Rationality (rasionalitas terbatas). metode kualitatif berupa studi literatur (literature review) dengan menganalisis artikel, jurnal, terkait penerapan kecerdasan buatan Melalui tinjauan yang komprehensif, ditemukan bahwa mengoptimalkan proses pengumpulan, analisis, interpretasi data kompleks, serta memfasilitasi prediksi lebih akurat. Strategi efektif mencakup pengembangan model kuat, pelatihan sumber daya manusia berkualitas, perancangan kebijakan memperhatikan aspek etika keamanan data. Hasil memberikan pemahaman baik potensi meningkatkan efisiensi menyoroti pentingnya integrasi bidang administrasi Kesimpulannya, penggunaan sangat menjanjikan sistem responsif, adaptif, efisien era digital ini.

Citations

4

Invigorating continuance intention among users of AI chatbots in the banking industry: an empirical study from Tanzania DOI Creative Commons
Esther Lete, Caroline Bald, Emmanuel Chao

et al.

Cogent Business & Management, Journal Year: 2024, Volume and Issue: 11(1)

Published: Oct. 25, 2024

While there has been a significant increase in the use of artificial intelligence (AI) marketing, limited research focused on user experience AI-powered chatbots and their implications developing countries. Therefore, this study developed model to test interrelationship between gratification, intention accept recommendations from AI chatbots, continuance using Uses Gratification (U&G) theory. This gathered data 410 customers commercial banks Tanzania, employing quantitative survey approach that was analyzed structural equation modeling. The results indicate gratification dimensions significantly drive through chatbots. recommends marketers ensure serving as service agents, offer enjoyment emotional support enhance intention. proposed tested is among very few studies examine chatbots' intentions context introduces mechanism can promote when fueled by gratification.

Language: Английский

Citations

4

Diet Quality and Caloric Accuracy in AI-Generated Diet Plans: A Comparative Study Across Chatbots DOI Open Access
Hüsna Kaya Kaçar, Ömer Furkan Kaçar, Amanda Avery

et al.

Nutrients, Journal Year: 2025, Volume and Issue: 17(2), P. 206 - 206

Published: Jan. 7, 2025

Background/Objectives: With the rise of artificial intelligence (AI) in nutrition and healthcare, AI-driven chatbots are increasingly recognised as potential tools for generating personalised diet plans. This study aimed to evaluate capabilities three popular chatbots-Gemini, Microsoft Copilot, ChatGPT 4.0-in designing weight-loss plans across varying caloric levels genders. Methods: comparative assessed quality meal generated by a calorie range 1400-1800 kcal, using identical prompts tailored male female profiles. The Diet Quality Index-International (DQI-I) was used dimensions variety, adequacy, moderation, balance. Caloric accuracy analysed calculating percentage deviations from requested targets categorising discrepancies into defined ranges. Results: All achieved high total DQI-I scores (DQI-I > 70), demonstrating satisfactory overall quality. However, balance sub-scores related macronutrient fatty acid distributions were consistently lowest, showing critical limitation AI algorithms. 4.0 exhibited highest precision adherence, while Gemini showed greater variability, with over 50% its deviating target more than 20%. Conclusions: show significant promise nutritionally adequate diverse Nevertheless, gaps achieving optimal emphasise need algorithmic refinement. While these have revolutionise offering precise inclusive dietary solutions, they should enhance rather replace expertise dietetic professionals.

Language: Английский

Citations

0

Use of Artificial-Intelligence-Based Chatbots to Promote Physical Activity: A Systematic Review of Interventions DOI
Fan Yang, Chenyu Wang, Michael A. Lindsey

et al.

Kinesiology Review, Journal Year: 2025, Volume and Issue: unknown, P. 1 - 13

Published: Jan. 1, 2025

Background : Artificial-intelligence (AI) -powered chatbots have been increasingly utilized in interventions to promote physical activity and healthy lifestyle behaviors. This systematic review explored the effectiveness of these interventions. Methods A was conducted using comprehensive searches across PubMed, Web Science, EBSCOhost, Cochrane Library. Studies included were peer-reviewed intervention studies utilizing AI-powered designed activity, from 2010 onward published English. Results Of 11,347 articles identified, eight between 2018 2023 met inclusion criteria. Using randomized controlled trials or pre–post designs, involved sample sizes 15 116 participants. Interventions chatbots, voice-activated assistants, health-coaching applications remote settings. Primary outcomes focused on metrics like moderate vigorous step counts, with secondary covering quality life engagement. Intervention varied, some showing significant improvements while others had mixed results. Study assessment revealed generalizability, data collection, missing data-handling limitations. Conclusion show promise as practical tools for promoting activity. They offer personalized, engaging, scalable that can be integrated into broader public health strategies. Despite their promise, variability inconsistencies study underscore an urgent need future research standardize designs advance AI techniques more reliable outcomes.

Language: Английский

Citations

0

Artificial Intelligence-Based Chatbots in Chronic Disease Management: A Systematic Review of Applications and Challenges DOI Open Access

Dalia Saad Altom,

A. Taha, Ahmed M. Hussein

et al.

Cureus, Journal Year: 2025, Volume and Issue: unknown

Published: March 22, 2025

Artificial intelligence (AI) is being used by an increasing number of conversational agents, sometimes known as chatbots. In applications related to health care, such those that educate and assist patients with chronic illnesses, which are among the main causes mortality in 21st century, they becoming more common. Chatbots powered AI allows for frequent efficient engagement these patients. This systematic review aimed examine traits, medical conditions, architectures agents based on artificial specifically made illnesses. We searched four databases (Scopus, Web Science, PubMed, Cumulative Index Nursing Allied Health Literature [CINAHL]) search relevant studies using specific inclusion exclusion criteria. Among databases, we found 386 were screened duplicates then assessed included 10 most this systemic review. There a dearth research AI-based interactive what little available primarily quasi-experimental studies, including chatbots prototype stages employ natural language processing (NLP) enable multimodal user engagement. Future could benefit from comparing evaluating bots within between various disorders evidence-based methodology. addition improving comparability, structured development standardized evaluation procedures improve caliber created certain diseases their subsequent effects target

Language: Английский

Citations

0