Customer Experience Creation: Determinants, Dynamics and Management Strategies

Journal of Retailing, Journal Year: 2009, Volume and Issue: 85(1), P. 31 - 41

Published: Jan. 14, 2009

Language: Английский

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The Influence of Multiple Store Environment Cues on Perceived Merchandise Value and Patronage Intentions

Journal of Marketing, Journal Year: 2002, Volume and Issue: 66(2), P. 120 - 141

Published: April 1, 2002

Research on how store environment cues influence consumers' choice decision criteria, such as perceived merchandise value and shopping experience costs, is sparse. Especially absent research the simultaneous impact of multiple cues. The authors propose a comprehensive model that includes (1) three types (social, design, ambient) exogenous constructs, (2) various criteria (including costs heretofore have not been included in models) mediating (3) patronage intentions endogenous construct. They then empirically examine extent to which environmental assessments those assessments, turn, intentions. results two different studies provide support for model. conclude by discussing develop an agenda additional explore managerial implications.

Language: Английский

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Hedonic shopping motivations

Journal of Retailing, Journal Year: 2003, Volume and Issue: 79(2), P. 77 - 95

Published: Jan. 1, 2003

Language: Английский

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Congruency of scent and music as a driver of in-store evaluations and behavior

Journal of Retailing, Journal Year: 2001, Volume and Issue: 77(2), P. 273 - 289

Published: June 1, 2001

Language: Английский

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Perceived quality, emotions, and behavioral intentions: Application of an extended Mehrabian–Russell model to restaurants

Journal of Business Research, Journal Year: 2008, Volume and Issue: 62(4), P. 451 - 460

Published: March 27, 2008

Language: Английский

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Hedonic and utilitarian shopping value: Investigating differential effects on retail outcomes

Journal of Business Research, Journal Year: 2006, Volume and Issue: 59(9), P. 974 - 981

Published: June 6, 2006

Language: Английский

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Do Satisfied Customers Buy More? Examining Moderating Influences in a Retailing Context

Journal of Marketing, Journal Year: 2005, Volume and Issue: 69(4), P. 26 - 43

Published: Sept. 16, 2005

In this research, the authors propose that relationship between satisfaction and repurchase behavior is moderated by customer, relational, marketplace characteristics. They further hypothesize moderating effects emerge if measured as objective but not it intentions. To test for systematic differences in effects, estimate identical models using both longitudinal measures survey dependent variable. The results suggest customer contingent on of convenience, competitive intensity, involvement, household income. As predicted, are significantly different self-reported intentions behavior. conceptual framework empirical findings reinforce importance influences offer new insights enhance understanding what drives

Language: Английский

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Customer Experience Management in Retailing: Understanding the Buying Process

Journal of Retailing, Journal Year: 2009, Volume and Issue: 85(1), P. 15 - 30

Published: Jan. 10, 2009

Language: Английский

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The theme park experience: An analysis of pleasure, arousal and satisfaction

Tourism Management, Journal Year: 2004, Volume and Issue: 26(6), P. 833 - 844

Published: Aug. 5, 2004

Language: Английский

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Development of a scale to measure the perceived benefits and risks of online shopping

Journal of Interactive Marketing, Journal Year: 2006, Volume and Issue: 20(2), P. 55 - 75

Published: April 19, 2006

Language: Английский

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