Journal of International Consumer Marketing,
Journal Year:
2022,
Volume and Issue:
35(2), P. 147 - 165
Published: May 9, 2022
Ajzen's
"theory
of
planned
behaviour"
(TPB)
is
being
widely
used
across
different
contexts
in
predicting
consumers'
behavioral
patterns
toward
green
energy
use
for
the
last
decade.
However,
previous
empirical
studies
have
presented
inconsistent
results
with
respect
to
magnitude
associations
among
TPB
constructs.
Therefore,
synthesize
diverse
findings
35
sample
comprising
148
correlations,
we
performed
a
random
effect
model
meta-analysis
summarize
sizes
pairwise
relationships.
The
revealed
attitude
as
most
crucial
antecedent
intention.
second
associated
construct
intention
was
subjective
norms
followed
by
perceived
behavior
control.
Subgroup
analysis
that
human
development
level
and
cultural
factors
significantly
moderate
some
linkages.
This
study
provides
valuable
insights
literature
two
ways;
first,
it
supports
utility
domain.
Second,
evidence
on
under
what
circumstances
attitude,
social
control
beliefs
will
affect
their
intentions.
Accordingly,
offers
practical
implications
recommendations
future
research.
International Journal of Consumer Studies,
Journal Year:
2021,
Volume and Issue:
45(4)
Published: April 16, 2021
Abstract
Many
guiding
articles
on
literature
reviews
exist,
but
few
have
delivered
an
authoritative
protocol
that
researchers
can
rely
upon
with
clarity
and
confidence.
To
commemorate
the
inaugural
annual
special
issue
systematic
in
International
Journal
of
Consumer
Studies
,
editors
pooled
their
expertize
experience
authoring,
editing,
reviewing
to
develop
a
rigorous
review
protocol—that
is,
Scientific
Procedures
Rationales
for
Systematic
Literature
Reviews
(
SPAR‐4‐SLR
)
guide
justify
decisions
reviews.
Using
interrogative
approach,
begin
discussion
“what,”
“why,”
“when,”
“where,”
“who,”
“how”
The
conclude
exemplars
issue.
International Journal of Consumer Studies,
Journal Year:
2020,
Volume and Issue:
45(2), P. 147 - 174
Published: Sept. 21, 2020
Abstract
The
emergence
of
omnichannel
retailing
has
revolutionized
the
way
traditional
e‐commerce
business
operates,
subsequently
bringing
fundamental
changes
to
consumer
expectations
and
decision‐making
processes.
Despite
unquestionable
relevance
this
area
inquiry,
focal
literature
concerning
remains
sporadic
fragmented.
With
in
mind,
purpose
current
paper
is
provide
a
comprehensive
concise
state
art
review
on
retailing.
More
specifically,
we
engage
draw
upon
cognitive‐affective‐conative
model
understand
behaviour
within
context.
study
built
based
total
131
research
papers
that
were
identified
following
search
Web
Science
database,
capturing
time
period
between
January
2011
April
2020.
This
set
work
was
reviewed
thoroughly
explore
aims,
methodology
key
contributions.
In
addition
engaging
systematic
assessment
rigorous
evaluation
studies,
also
extend
by
studying
relationship
decision
making,
with
specific
attention
motivation,
attitude
towards
Previous
studies
suggest
be
promising
yet
underexplored
several
potential
avenues
for
future
research.
Among
these,
particularly
lucrative
directions
include
theory‐driven
research,
comparative
cross‐cultural
qualitative
approaches
capture
rich
first‐hand
accounts
encounters.
timely
advantageous
because
it
offers
holistic
picture
provides
literature‐driven
evidence
about
range
relevant
behavioural
dimensions.
It
integrates
responses
using
advance
our
understanding
customer
journey.
Recommendations
are
provided
Theory,
Methodology
Context
(TMC)
framework.
We
conclude
discussing
implications
academics
practitioners.
Psychology and Marketing,
Journal Year:
2022,
Volume and Issue:
39(6), P. 1099 - 1115
Published: March 11, 2022
Abstract
Meta‐analysis
is
a
research
method
for
systematically
combining
and
synthesizing
findings
from
multiple
quantitative
studies
in
domain.
Despite
its
importance,
most
literature
evaluating
meta‐analyses
are
based
on
data
analysis
statistical
discussions.
This
paper
takes
holistic
view,
comparing
to
traditional
systematic
reviews.
We
described
steps
of
the
meta‐analytic
process
including
question
definition,
collection,
analysis,
reporting
results.
For
each
step,
we
explain
primary
purpose,
tasks
required
meta‐analyst,
recommendations
best
practice.
Finally,
discuss
recent
developments
techniques,
which
increase
effectiveness
business
research.
International Journal of Consumer Studies,
Journal Year:
2021,
Volume and Issue:
45(6), P. 1217 - 1238
Published: June 21, 2021
Abstract
The
study
presents
an
overview
of
green
marketing
and
the
gap
between
attitude
actual
purchase
behaviour
consumers
towards
products.
A
total
232
studies
have
been
analysed
using
a
systematic
review
to
develop
decision‐making
model.
thematic
analysis
helped
in
identification
three
major
themes
namely;
personal
factors
affecting
purchase;
mix.
concern
for
eco‐environment,
eco‐labelling,
past
experiences
perceived
usefulness
identified
as
influencers
consumer
behaviour.
Lack
environmental
knowledge,
price,
associated
risks,
organizational
image,
trust,
willingness
pay
has
barriers,
creating
On
basis
analysis,
decision
model
proposed
also
potential
areas
future
research
suggested.
International Journal of Consumer Studies,
Journal Year:
2021,
Volume and Issue:
45(4), P. 777 - 804
Published: March 18, 2021
Abstract
Panic
buying
has
re‐emerged
as
a
‘new’
normal
consumer
behaviour
and
become
coping
mechanism
for
real
perceived
dangers
associated
with
COVID‐19.
Despite
the
need
better
understanding
of
panic
phenomenon,
there
been
lack
scholarly
research
on
this
topic.
This
study
seeks
to
fill
gap.
In
article,
we
systematically
review
extant
studies
in
from
last
two
decades.
We
analyse
categorize
them
according
Callahan's
4W
(2014)
structure
Paul
Rosado‐Serrano's
(2019)
TCCM
framework.
found
that
existing
publications
are
fragmented
across
multiple
disciplines.
Due
nature
panic‐induced
behaviour,
most
have
written
reaction
pandemic
crisis.
contribute
marketing
by
providing
theoretical,
contextual
methodological
insights
into
field
buying.
Furthermore,
develop
agenda
related
retailer
perspectives.
Additionally,
identify
issues
policymaking
governance,
well
broader
societal
impacts
be
addressed
future.
International Journal of Consumer Studies,
Journal Year:
2021,
Volume and Issue:
45(4), P. 645 - 663
Published: Feb. 2, 2021
Abstract
Twenty‐five
productive
years
have
passed
since
the
late
Barbara
Stern
called
for
marketing
scholars
to
take
topic
of
brand
authenticity
into
consideration.
Brand
is
now
believed
be
a
core
asset
in
mainstream
marketing,
yet
confusion
surrounds
nature
and
usage
term.
Using
Antecedents,
Decisions
Outcomes
format
initially
developed
by
Justin
Paul
Gabriel
Benito
as
an
organizing
framework,
this
article
seeks
consolidate
area
thought
characterized
multiplicity
excess
disparate
meanings.
Based
on
extensive
coverage
studies
published
over
period
25
between
1994
2019,
extant
literature
reviewed.
Three
primary
streams
research
are
identified:
(1)
characteristics
that
distinguish
‘real
thing’
from
fake,
(2)
legitimizing
function
(3)
emotional
moral
aspects
authentication.
Despite
substantive
contributions
last
years,
many
areas
remain
underexplored.
By
synthesizing
literature,
aim
study
identify
gaps
knowledge
about
prepare
future
agenda
guided
intersectionality.
