Reuse intention of augmented reality apps: recreational consciousness as moderator DOI
Behzad Foroughi,

Hathaitip Hongsachart,

Shahla Asadi

et al.

Service Industries Journal, Journal Year: 2023, Volume and Issue: 44(7-8), P. 480 - 521

Published: Nov. 5, 2023

This study investigated the determinants of intention to reuse augmented reality (AR) apps. The data were obtained from 439 IKEA Place app users and evaluated using 'partial least squares' (PLS) 'fuzzy-set qualitative comparative analysis' (fsQCA) approaches. PLS findings revealed that AR attributes significantly influence perceived ease use, usefulness, confirmation. All relationships under technology continuance theory confirmed except for impact usefulness on attitude. Recreational consciousness positively moderates attitude intentions. fsQCA approach uncovered seven configurations variables result in high intentions identified satisfaction as a necessary condition. contributed literature by (i) exploring drivers Apps, (ii) extending theory, (iii) demonstrating moderating recreational consciousness, (iv) PLS-fsQCA approach. help develop strategies design apps aimed at retaining users.

Language: Английский

A Roadmap for Integrating Automation with Process Optimization for AI-powered Digital Transformation DOI Open Access
Abdulaziz Aldoseri,

Khalifa N. Al‐Khalifa,

A.M.S. Hamouda

et al.

Published: Oct. 17, 2023

The integration of automation and process optimization within the context AI-powered digital transformation has emerged as a pivotal strategy for organizations aiming to enhance efficiency, foster innovation, competitiveness. This paper is devoted present innovative contribution by providing comprehensive structured roadmap that outlines foundational principles necessary successful optimizing processes con-text emerging AI technologies. introduce cohesive framework consisting es-sential key pillars: Data-Driven Insights, Seamless Automation, Adaptive Learning Contin-uous Improvement, Human-Centric Collaboration, Ethical Responsible AI, Strategic Align-ment, Scalability, Innovation. These pillars function guiding navigate in-tricate landscape automation-driven initiatives transformation. By embracing these pillars, can embark on transformative journey maximizes potential automation, fosters positions them leaders in ever-evolving AI-driven business operations.

Language: Английский

Citations

59
The dark side of artificial intelligence in higher education DOI Open Access
Stanislav Ivanov

Service Industries Journal, Journal Year: 2023, Volume and Issue: 43(15-16), P. 1055 - 1082

Published: Sept. 27, 2023

The paper focuses on the negative aspects of artificial intelligence in higher education such as biases datasets and algorithms, plagiarism, factual incorrectness, micromanagement students employees, manipulation behaviour, überveillance, overreliance AI, lack or low explainability transparency AI's decisions, loss skills, privacy concerns. adopts an operations management perspective discusses AI various processes institutions enrolment students, hiring teaching/learning/assessment, administrative activities, research, socialisation well-being remuneration, appraisal wellbeing employees. Special attention is paid to impacts ethics, creativity critical thinking. Potential solutions avoid mitigate theoretical, managerial policy implications are discussed well.

Language: Английский

Citations

43
AI concierge in the customer journey: what is it and how can it add value to the customer? DOI Creative Commons
Stephanie Q. Liu, Khadija Ali Vakeel, Nicholas Smith

et al.

Journal of service management, Journal Year: 2024, Volume and Issue: 35(6), P. 136 - 158

Published: May 2, 2024

Purpose An AI concierge is a technologically advanced, intelligent and personalized assistant that designated to an individual customer, proactively taking care of customer’s needs throughout the service journey. This article envisions idea concierges discusses how leverage in customer Design/methodology/approach takes conceptual approach draws insights from literature management, marketing, psychology, human-computer interaction ethics. Findings delineates fundamental forms concierges: dialog interface (no embodiment), virtual avatar (embodiment world), holographic projection (projection physical world) tangible robot world). Key attributes are ability exhibit semantic understanding auditory visual inputs, maintain emotional connection with demonstrate proactivity refining experience ensure omnipresence through continuous availability various attend Furthermore, explores multifaceted roles can play across pre-encounter, encounter post-encounter stages journey opportunities challenges associated concierges. Practical implications paper provides for professionals hospitality, retail, travel, healthcare on leveraging enhance experience. By broadening services, organizations deliver assistance refined services entire Originality/value first introduce concept concierge. It offers novel perspective by defining concierges’ forms, key exploring their diverse Additionally, it lays out research agenda aimed at further advancing this domain.

Language: Английский

Citations

19
When robot appearance and service style interact to influence customers’ willingness to pay: The mediating role of perceived restaurant quality DOI
Stephanie Hui-Wen Chuah, Joaquim Dias Soeiro

International Journal of Hospitality Management, Journal Year: 2025, Volume and Issue: 127, P. 104117 - 104117

Published: Jan. 31, 2025

Language: Английский

Citations

2
Bank efficiency in the digital age: The role of financial technology in Tanzanian banks DOI Creative Commons
Omary J Ally, Yusuph John Kulindwa,

Lucas Mataba

et al.

Modern Finance, Journal Year: 2025, Volume and Issue: 3(1), P. 1 - 24

Published: Jan. 23, 2025

The global rise of financial technology offers opportunities and challenges for banking businesses, including Tanzanian banks. This study examines the influence a bank's FinTech index on efficiency 30 commercial banks categorized as large, medium, small from 2010–2021. Using panel data two-step Generalized Method Moments (GMM) estimator, finds that measuring banks' development significantly enhances across all banks, with largest impact large due to their high development. However, medium face in development, resulting negative relationship between emphasizes need regulatory frameworks supporting integration core systems, especially smaller It highlights importance collaboration risk management enhance bank stability.

Language: Английский

Citations

1
To whom does service robot anthropomorphism appeal? The roles of customer social context, power, and perceived social connectedness DOI
Bin Wang, Yao Han, Fengyuan Xie

et al.

Service Industries Journal, Journal Year: 2025, Volume and Issue: unknown, P. 1 - 34

Published: Feb. 5, 2025

Language: Английский

Citations

1
Digital service innovation in B2B markets DOI Creative Commons
Christian Kowalkowski, Jochen Wirtz, Michael Ehret

et al.

Journal of service management, Journal Year: 2023, Volume and Issue: 35(2), P. 280 - 305

Published: Dec. 22, 2023

Purpose Technology-enabled business-to-business (B2B) services contribute the largest share to GDP growth and are fundamental for an economy’s value creation. This article aims identify key service- digital technology-driven B2B innovation modes proposes a research agenda further exploration. Design/methodology/approach conceptual paper adopts techno-demarcation view on service innovation, encompassing three core dimensions: offering (the product, or “what”), process “how”) ecosystem “who/for whom”). It delineates implications of technologies – internet-of-things (IoT), intelligent automation (IA) platforms across these dimensions in markets. Findings Digital technology has immense potential ramifications creation by reshaping all innovation. Specifically, IoT can transform physical resources into reconfigurable products, IA augment automate rapidly expanding array processes, while provide technical organizational infrastructure integration stakeholders within ecosystems. Originality/value study suggests with six themes research, each linked one more dimensions. They (1) new recurring revenue models, (2) metaverse, (3) scaling up innovations, (4) (5) power dependency lock-in effects (6) security responsibility domains.

Language: Английский

Citations

20
How can generative artificial intelligence improve digital supply chain performance in manufacturing firms? Analyzing the mediating role of innovation ambidexterity using hybrid analysis through CB-SEM and PLS-SEM DOI

Ayman wael Al-khatib,

Moh’d Anwer AL-Shboul,

Mais Khattab

et al.

Technology in Society, Journal Year: 2024, Volume and Issue: 78, P. 102676 - 102676

Published: Aug. 3, 2024

Language: Английский

Citations

7
Customer experience quality with social robots: Does trust matter? DOI Creative Commons
Sanjit Kumar Roy, Gaganpreet Singh, Saalem Sadeque

et al.

Technological Forecasting and Social Change, Journal Year: 2023, Volume and Issue: 198, P. 123032 - 123032

Published: Nov. 21, 2023

Although service providers increasingly adopt social robots, much remains to be learned about what influences customers' experiences with robots. To address this issue, study investigates the relationships among customer equity drivers (i.e., value equity, brand and relationship equity), trust in providers. Specifically, we hypothesize that influence robots We also propose experience quality context of mediate these relationships. The used a two-stage hybrid partial least squares structural equation modelling (PLS-SEM)-artificial neural network (ANN) analysis examine proposed Findings show while all providers, only Results suggest mediates between quality. In addition, find consumers' helps generate Theoretical managerial implications are discussed.

Language: Английский

Citations

16
How intelligent automation, service robots, and AI will reshape service products and their delivery DOI Creative Commons
Jochen Wirtz, Valentina Pitardi

Italian Journal of Marketing, Journal Year: 2023, Volume and Issue: 2023(3), P. 289 - 300

Published: July 19, 2023

Abstract Intelligent Automation in form of robots, smart self-service technologies, wearable software and systems such as machine learning, generative artificial intelligence (AI) ChatGPT, the metaverse are increasingly adopted a wide range customer-facing service settings. The shift toward robot- AI-powered services will lead to improved customer experiences, quality, productivity all at same time. However, these also carry ethical, fairness, privacy risks for customers society. In this opinion piece, we discuss implications revolution firms, their marketing, customers, provide avenues future research opportunities.

Language: Английский

Citations

13